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The Invisible Costs: Unmasking Hidden Expenses in Customer Acquisition
Manage episode 364171559 series 3469004
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What does it really mean to leave money on the table?
Grab your pen and paper because Tommie and Tie are sharing insane secrets to help you uncover the invisible costs and hidden expenses you won’t find on your P&L report.
This episode of Scaling Uncensored is filled with knowledge bombs on scaling strategies, attribution, AI truths and so much more. They also dive deep into why SEO is so important (especially if you’re running ads - you don’t want to miss this tidbit) and how to quickly achieve a # 1 ranking for your brand on Google.
Additionally, they discuss how to know when it’s time to re-evaluate if your favorite gurus are providing valuable advice for your current level of growth and how big box retailers can eat up your SEO. All in an effort to help you recognize your blind spots.
In a time where AI is disrupting everything across the board, it has never been more important than now to ensure you have the proper foundation laid out for your brand. So whether you’re currently scaling or building the foundation so that you can scale, this episode is one you’ll want to listen to more than once.
Don’t miss out!
In this episode, you'll learn:
- What brand search means and why it’s important
- How Tie added 100k in 1 year by making this 1 change
- A low cost way to bump up your SEO in 1 weekend
- The power of learning how to identify unrealized gains
- The value of metadata and why it is often underutilized
- How Tommie was able to consistently cut CPM’s by 40% by focusing on this 1 thing
- How to take advantage of spillover from running ads on 1 platform to increase sales on all other platforms as well
- How your mindset can affect the quality of talent you hire
- Why customer experience and community management needs to go deeper than the unboxing and how to do this in your business
- How to turn your customer experience and acquisition costs into compounding profit for your brand
Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game.
For full show notes head to: nextlevelambitions.com/episode8
Resources:
- Apply for the Next Level Ambitions Mastermind
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