Google Ranking Volatility Record, Forbes Advisor Slapped, Bing Generative Search Experience & More

Search Engine Roundtable Podcast

We had more of the same Google ranking volatility but this time, we broke a record of the longest period of heated search ranking volatility ever. Google may have slapped Forbes Advisor with some sort of penalty. Bing generative search experience is now rolling out. I posted the big Google October 2024 webmaster report. Google Search Console released sticky performance filters. Google Search Console recommendations is now fully rolled out but more people see it. Danny Sullivan, Google’s Search Liaison, was interviewed again, this time by Aledya Solis. Google warned about using JavaScript generated product markup. Google spoke again about noindex versus canonical tags. Google said don’t use a generic coming soon page for new pages. Bing Search can get dates and times wrong for search snippets. Microsoft Advertising has a new ad console experience, and new diagnostics and performance snapshot. Bing is testing replacing the ad label with a sponsored label. Google Shopping is testing a new updated interface with expandable refinements. Google Local Service Ads has a new bidding option for target cost per lead. BingBot celebrated its 14th birthday. Google didn’t celebrate its 26th birthday for some reason. I am offline today and yesterday for Rosh Hashanah, so this video and post was pre-recorded and scheduled. That was this past week in search at the Search Engine Roundtable.

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0:00 - Introduction

1:03 - Record-Breaking Google Search Ranking Volatility Continues Into October

1:58 - Google Search Ranking Volatility & Shuffles This Weekend

2:20 - Did Google Hit Forbes Advisor With A Search Penalty Over Site Reputation Abuse?

3:20 - Bing Generative Search Experience Rolling Out

4:08 - October 2024 Google Webmaster Report

4:20 - Sticky Google Search Console Performance Report Filters

4:41 - Google Search Console Recommendations Not Fully Rolled Out

5:02 - Another Interview With Google's Search Liaison: Big Brands, UGC Content, AI Overviews & Future

5:21 - Google Warning On JavaScript-Generated Product Markup

5:56 - Google Again On When To Use Noindex Or Canonical (Or Both)

6:22 - Google: Don't Use Generic Server / CMS Holding Pages For New Sites

6:48 - Bing Search Getting Dates/Times Wrong In Search Results Too?

7:11 - Microsoft Advertising New Ad Experience, Diagnostics & Performance Snapshot

7:37 - Bing Testing Replacing Ad Label With Sponsored Label

7:56 - Google Shopping Interface Updated With Expandable Refinements

8:12 - Google Local Service Ads TCPL (Target Cost Per Lead)

8:24 - Happy 14th Birthday BingBot

8:40 - Today Is Google's 26th Birthday - Where Is The Doodle?

9:02 - Programming Note: Rosh Hashanah 5785 - Happy & Healthy Jewish New Year

9:19 - Conclusion