))
How your website can help with networking
Manage episode 473010289 series 2865940
Contenuto fornito da Liz Drury. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Liz Drury o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Caroline Voaden is a copywriter and content strategist helping B2Bs ditch boring for brilliant. After a decade in PR advising multimillion-dollar businesses, politicians, and even a few disgraced sports stars, she paired the industry’s best-kept storytelling secrets with sales psychology to create storyselling: the framework behind her can’t-stop-reading content and revenue-generating websites.
Today, she helps global finance giants like HSBC, innovative SaaS fintechs and legtechs, and consultants, turn technical expertise into authority content that makes money. With 128+ clients and award-winning campaigns under her belt, Caroline knows how to get results – like 441% traffic spikes and white papers that reach 22M people.
Originally from the UK, Caroline traded London’s high-octane life for the laid-back beaches of Australia. When she’s not crafting stories, she’s surfing, teaching yoga or bingeing cosy English crime dramas.
223 episodi
Condividi
