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111 How to have an authentic personal brand with Allison Walsh
Manage episode 372038061 series 2953118
Building an authentic personal brand is a topic I love talking about and it’s an ethos I apply in my own business and encourage others to do too.
My guest today is Allison Walsh, a coach and consultant, who helps others build stand-out brands that get to the heart of what makes them unique while sharing their story and skills to connect with their ideal clients.
What You’ll Learn In This Episode:
- What makes a great personal brand and why branding goes so much deeper than logos and fonts. - Allison takes each of her clients on the path of self-discovery to uncover the critical points of their story and personality that are pivotal to their brand, and how this shapes their messaging.
- Why 'purpose' should always be your starting point when it comes to brand building and how to show up as your whole self, not a shiny version you think people want to see.
- How to responsibly share your highs and lows with your followers and how to embrace the vulnerability that comes with having a personal brand.
Resources:
- Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com
- Follow me on Instagram @lisajohnsonstrategist
- Follow me on Facebook @lisajohnsonstrategist
- Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel
- Find all of Allison’s services and learn more about her work at www.allisonwalshconsulting.com
130 episodi
Manage episode 372038061 series 2953118
Building an authentic personal brand is a topic I love talking about and it’s an ethos I apply in my own business and encourage others to do too.
My guest today is Allison Walsh, a coach and consultant, who helps others build stand-out brands that get to the heart of what makes them unique while sharing their story and skills to connect with their ideal clients.
What You’ll Learn In This Episode:
- What makes a great personal brand and why branding goes so much deeper than logos and fonts. - Allison takes each of her clients on the path of self-discovery to uncover the critical points of their story and personality that are pivotal to their brand, and how this shapes their messaging.
- Why 'purpose' should always be your starting point when it comes to brand building and how to show up as your whole self, not a shiny version you think people want to see.
- How to responsibly share your highs and lows with your followers and how to embrace the vulnerability that comes with having a personal brand.
Resources:
- Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com
- Follow me on Instagram @lisajohnsonstrategist
- Follow me on Facebook @lisajohnsonstrategist
- Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel
- Find all of Allison’s services and learn more about her work at www.allisonwalshconsulting.com
130 episodi
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