How I Built 80% Direct Bookings and 60% Return Guests with Rose Tipka
Manage episode 408699535 series 3370296
Are you ready for a surprising twist?
Imagine running a multi-million-dollar vacation rental business while homeschooling six kids.
Rose Tipka, the CEO of Your Family's Place, not only achieves this but also shares her secrets in a 52-part Instagram series. But here's the real surprise – her direct booking success strategy isn't just about marketing; it's about building relationships.
Want to know how she does it? Stay tuned to uncover how Rose's unconventional approach has redefined direct booking success and how you can apply her strategies to your own vacation rental business.
Life is messy. But I got to tell you, life is messy for everybody. Life is messy for people with one kid. Life is messy for somebody with a bunch of kids that go to regular school. That is the reality for all of us. And for me, choosing to homeschool is because I want my kids to have the freedom of time and opportunity to follow their interests, their passions. - Rose Tipka
In this episode, you will be able to:
- Enhance Your Brand Presence with Direct Booking Relationships: Discover powerful strategies to build direct relationships with guests and boost your vacation rental brand.
- Empower Your Entrepreneurial Journey as a Mother: Uncover effective tips for balancing the demands of motherhood while running a successful vacation rental business.
- Level Up Your Vacation Rental Management Skills: Master insider tips and tricks for efficient and effective vacation rental management.
- Elevate Guest Communication Strategies for Hosting Success: Explore expert strategies for communicating with guests to create memorable experiences and secure repeat bookings.
- Amplify Your Vacation Rental Visibility: Unlock the secrets to maximizing your vacation rental's visibility and attracting more bookings.
My special guest is Rose Tipka
Rose Tipka, CEO of Your Family's Place, and the mind behind Hosting In The Motherhood, brings a wealth of experience to the vacation rental industry. As a homeschooling mom of six children, she manages $3 million worth of vacation rentals in Ohio, situated near Amish Country. With a focus on building direct booking relationships, Rose's expertise extends to guest communication strategies, maximizing vacation rental visibility, and balancing the demands of entrepreneurship with motherhood. Her success in strengthening brand presence and increasing direct bookings makes her a trusted authority in vacation rental management, offering valuable insights for hosts seeking to enhance their direct booking strategy.
Watch Rose on TV: https://fox8.com/on-air/new-day-cleveland/travel-tips-from-a-vacation-rental-expert/
Connect with Rose:
www.hostinginthemotherhood.com
https://www.instagram.com/yourfamilysplace_
https://www.instagram.com/hostinginthemotherhood
The key moments in this episode are:
00:00:00 - Introduction and Background
00:02:33 - Building Book Direct Relationship
00:05:07 - Memorable Guest Interactions
00:09:57 - Personalized Approach
00:12:08 - Building Credibility
00:14:52 - Building Brand Visibility
00:16:52 - Triangulating Authority
00:18:14 - Homeschooling and Work-Life Harmony
00:24:56 - Direct Booking Success
00:26:05 - Building a Real Business
FREE GUIDE: 10 Ways to Drive Guests to your Website instead of Airbnb: https://directbookingsuccess.com/10-ways-to-drive-guests-to-your-website-instead-of-airbnb/
Show notes are available at: https://directbookingsuccess.com/podcast/
Follow Jenn on Instagram: https://www.instagram.com/directbookingsuccess
Join Jenn’s free Facebook group – the Marketing Hub For Hospitality: https://www.facebook.com/groups/marketinghubforhospitality
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