$10M Raised to Ensure an Accurate and Timely Close of Your Books

The SaaS CFO

Welcome back to The SaaS CFO Podcast! In today's episode, we're thrilled to have Parker Gilbert, the co-founder and CEO of Numeric, join us. Parker dives deep into the journey of Numeric, a company revolutionizing financial data accuracy and automation. He shares his insights on enhancing business processes, the crucial role of AI in tech and CFO space, and Numeric's ambitious plans for growth, including expanding their R&D team and developing new products.

We'll explore Parker's unique path from navigating finance challenges in a fintech startup to co-founding Numeric with a vision to provide clean, auditable financial data. He discusses the importance of aligning costs with ARR growth using metrics like the burn multiple, and how essential it is to have prepared financials and build investor relationships.

Listen in as Parker highlights the key strategies that have driven Numeric's success, from lean operations and achieving product market fit, to their comprehensive platform that syncs ERP transaction data and offers robust financial reporting capabilities. Plus, get insights into Numeric's diverse customer base and their go-to-market strategy involving inbound and outbound sales, content marketing, and strategic partnerships. Whether you're a CFO, an accounting professional, or simply intrigued by the intersection of finance and technology, this episode is packed with valuable takeaways.

Show Notes:

00:00 Transitioned from different startups to founding own company.

05:53 Teams building closed checklists for financial data.

08:10 Free checklist helps companies simplify and improve processes.

10:20 Identify, flag, and resolve unexpected financial transactions.

15:21 Product designed to aid finance and accounting.

19:27 Efficiency, automation, and value in audit process.

21:11 Prioritizing product-market fit and lean operations.

27:14 Obsession with top of funnel generation.

29:18 Company plans to expand and innovate products.

Links:

SaaS Fundraising Stories: https://www.thesaasnews.com/news/numeric-secures-10-million-in-seed-round

Parker Gilbert’s LinkedIn: https://www.linkedin.com/in/parker-gilbert-99483298/

Numeric’s LinkedIn: https://www.linkedin.com/company/numeric-io/

Numeric’s Website: https://www.numeric.io/

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