Unlocking the Digital Divide: Janet Granger Explains Generational Differences

Digital Coffee: Marketing Brew

📢 Ready to bridge the generational digital divide? 🎙️

✅ Expert Janet Granger joins host Brett Deister on Digital Coffee: Marketing Brew!

✅ Discover how understanding generational differences can transform your marketing strategy. 💡

✅ Learn real-world tips on effective communication and tech tools for diverse age groups.

✅ Listen now and start connecting better with every generation! 🌐

3 Fun Facts

1. Janet Granger drinks her coffee black and enjoys its bitterness, which she has come to appreciate more as she's aged.

2. Janet Granger started her marketing career in direct mail before transitioning to digital marketing.

3. Brett Deister is an older millennial who has experienced the evolution of technology from DOS to Windows 98 and the rise of the internet.

Timestamps:

00:00 Digital marketing experience since direct mail era.

05:52 Exploring communication and software options for teams.

09:24 Leadership decides communication tools for internal/external interaction.

12:23 Generational issues go beyond communication and tech.

14:53 Observe, learn, then suggest improvements strategically.

18:37 Gen Z needs office etiquette lessons due to COVID.

21:14 Website promotion for marketing career and book.

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