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316 - Overcome Content Creation Burnout and Lack of Ideas
Manage episode 429606513 series 3558664
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Are you a real estate agent struggling with content creation? In this episode, we tackles common challenges like content fear, idea generation, and burnout. Learn practical strategies to maintain consistency, overcome posting anxiety, and leverage data to inform your content direction. Discover how to use the "How I" approach, highlight local businesses, and create behind-the-scenes content that engages your audience. Perfect for real estate professionals looking to boost their social media presence and grow their business through effective content marketing.
Timestamps 00:00 Introduction to content creation challenges 02:28 The importance of social media for real estate agents 03:36 Types of content: Discovery vs Branding/Nurture 05:21 Strategies to maintain content consistency 07:08 The content creation day approach 09:09 James Clear's "miss one day, not two" rule 10:11 Generating content ideas for real estate 11:10 The "How I" vs "How To" content strategy 13:07 Leveraging local news and events for content 15:42 Behind-the-scenes content ideas 17:03 Highlighting local businesses in your content 18:29 Borrowing and remixing content ideas from other agents 19:53 Addressing content creation fear 21:19 Using comments as a starting point 22:02 Creating content without posting to overcome fear 23:14 Data-centric approach to content creation 25:35 Conclusion
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Rev Real Estate School is here to teach real estate agents how to become successful in their careers and scale anywhere from 0-100 transactions while working 5 days per week by working your SOI and no cold calling, FSBOs, expireds, or online leads. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, SOI growth, social media, scripts, dialogues, habits, mindset, networking, and negotiation.
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