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We’re hardwired to love a bargain. So how do you resist the sales frenzy of Black Friday?
Manage episode 452149844 series 3589562
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Australian shoppers plan to spend a record 6.8 billion dollars in the 'Black Friday' sales event this year, according to research from Roy Morgan.
But a number of Australian-owned brands are refusing to participate in Black Friday, or in any sales event, saying they’d prefer to offer fair prices every day of the year.
In a cost of living crisis, how hard is it to resist the hype of a sale?
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