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Ep 11: Level Up in 2016 and Create a Deeper Connection with Your Customers
Manage episode 152496400 series 1061181
Contenuto fornito da Small Biz Chat Podcast and Arielle Hurst. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Small Biz Chat Podcast and Arielle Hurst o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode we chat with author, speaker, founder and the very “legit” Mr. Justin Wise, CEO of ThinkDigital. The core of the conversation revolves around purpose. Justin talks about the path to success for ThinkDigital was paved with purpose. Many small business owners and entrepreneurs don’t invest the time in creating clarity of purpose. And Justin believes that a cornerstone of success in digital marketing and social is “a deep-seated connection to a common purpose” between an audience and a business. Once your purpose is clear it’s much simpler to engage on social. As a social media maven, Justin talks about engagement as the ultimate differentiator. He’s going-for-broke on engagement across all channels--not just social media.
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