))
Shafqat Islam, CMO of Optimizely
Manage episode 426913698 series 3435683
Contenuto fornito da Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Join Janessa Lantz as she interviews Shafqat Islam, the CMO of Optimizely. Shafqat discusses his unique marketing approach focused on speed, creativity, and risk-taking and shares details of Optimizely's bold campaign at the Adobe Summit.
Shafqat also shares his journey from founding Welcome to leading marketing at Optimizely, offering insights into brand investment strategies at different growth stages. He emphasizes the importance of community, thought leadership, and exceptional content.
Find Shafqat Islam and learn more about Optimizely at:
- LinkedIn: Shafqat Islam
- Website: Optimizely
Thanks for listening!
21 episodi
Condividi
