Audience Development And Subscriptions: Building An Audience At Scale (feat. Travis Bernard) TechieBytes podcast

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Tech BestTechie

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Audience development and subscriptions: building an audience at scale (feat. Travis Bernard)

5+ y ago 53:36

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Contenuto fornito da BestTechie. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da BestTechie o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Episode 46: We spoke with Travis Bernard, Senior Director of Subscriptions and Audience Insights at TechCrunch. We discuss what audience development looks like at TechCrunch, what analytics TechCrunch utilizes (as well as who gets access to them), and the recent launch of Extra Crunch (including a sneak peek of what's to come).

Travis has helped TechCrunch nearly double its monthly active users since he started and is responsible for running paid and organic media campaigns to help promote TechCrunch's event business, resulting in millions of dollars in new revenue. He was also engaged in business development and partnership operations, including TechCrunch's work with Facebook Live, Messenger chat bot, and event integration with audio startup Otter.ai. He's currently running audience development for TechCrunch as well as leading the business operations and marketing effort behind Extra Crunch.

--- Support this podcast: https://podcasters.spotify.com/pod/show/besttechie/support

… continue reading

89 episodi

#Tech #BestTechie

Artwork

Audience development and subscriptions: building an audience at scale (feat. Travis Bernard)

published 5+ y ago

Condividi

M4A•Pagina principale dell'episodio

Contenuto fornito da BestTechie. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da BestTechie o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Episode 46: We spoke with Travis Bernard, Senior Director of Subscriptions and Audience Insights at TechCrunch. We discuss what audience development looks like at TechCrunch, what analytics TechCrunch utilizes (as well as who gets access to them), and the recent launch of Extra Crunch (including a sneak peek of what's to come).

Travis has helped TechCrunch nearly double its monthly active users since he started and is responsible for running paid and organic media campaigns to help promote TechCrunch's event business, resulting in millions of dollars in new revenue. He was also engaged in business development and partnership operations, including TechCrunch's work with Facebook Live, Messenger chat bot, and event integration with audio startup Otter.ai. He's currently running audience development for TechCrunch as well as leading the business operations and marketing effort behind Extra Crunch.

--- Support this podcast: https://podcasters.spotify.com/pod/show/besttechie/support

… continue reading

89 episodi

#Tech #BestTechie

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