Randy Peyser: Mastering the Pitch-Avoiding Costly Mistakes in the Publishing World

The Author Your Brand Show

Randy Peyser, founder of Author One Stop, Inc., is a trusted name in the publishing world with over 20 years of experience helping authors land book deals with top literary agents and publishers. Her clients' works have appeared in Oprah Magazine, TIME Magazine, and The Wall Street Journal, and some have even been optioned for Hollywood films. Randy is also the author of Crappy to Happy and The Power of Miracle Thinking.

In this episode of the Author Your Brand Show, Randy explains how authors can successfully pitch to traditional publishers, build relationships with agents, and avoid common mistakes that can block their path. She emphasizes the value of a solid platform, an active social media presence, and understanding the business side of publishing. Randy also explores the differences between self-publishing and traditional publishing while helping authors make informed decisions about their next steps.

Key Takeaways:

• Relationships Matter: Building connections with agents and publishers is key to landing book deals.
• Strong Platform: A solid online presence can help attract publisher interest.
• Avoid Mistakes: Stay focused on the business side and follow the right pitching process.
• Publisher’s Role: Traditional publishers handle marketing, distribution, and bookstore placement.
• Self vs. Traditional Publishing: Self-publishing offers more control, while traditional publishing brings wider reach and credibility.

Randy’s guidance provides a clear path for authors looking to enter the publishing world. Learn more through Author One Stop, Inc., or check out her books Crappy to Happy on Amazon.