Hartmut Hahn with Userlane

The Industrial Talk Podcast Network

Industrial Talk is chatting with Hartmut Hahn, CEO at Userlane about “Extracting greater value and user adoption out of your technology stack”.

Scott MacKenzie and Hartmut Hahn discussed challenges in extracting value from technology stacks, optimizing software use, and reducing software spend. They emphasized the importance of data-driven insights and user engagement to identify areas of improvement. Hartmut highlighted their platform's ability to track user interactions and provide a framework for evaluating software use. Scott MacKenzie questioned how their approach could accommodate different organizational processes. Later, Hartmut discussed the role of predictive analytics in technology adoption, emphasizing the need for a comprehensive understanding of business processes and constant monitoring. The speakers also highlighted the importance of predicting user adoption and efficiency, reaching out to Hardware Lane company for collaboration, and leveraging technology to solve problems.

Action Items

• [ ] Reach out to Userlane directly through their website or contact Hartmut Hahn on LinkedIn for a demo or trial of their software.
• [ ] Promote industrial podcasts or technologies on the Industrial Talk platform by contacting Scott MacKenzie. (Podcast owners, technology companies)
• [ ] Map out key business processes to track within Userlane's software once onboarding.

Outline

Using technology to extract value from digital transformation solutions.

• Scott MacKenzie interviews Hartmut Hahn about Userlane platform insights.
• Industrial talk provides a platform for podcasts and technology solutions to reach a wider audience.
• Scott MacKenzie interviews Heartburn about technology solutions.

Software usage and efficiency in large organizations.

• Hartmut: Companies buy many software solutions, often without proper implementation.
• Hartmut: Companies struggle with paying consultancies for software implementation.
• Hartmut: Executives have gut feelings about software usage, but no data to back it up.
• Hartmut: Userlane analyzes software stack to identify usage patterns, struggles, and areas for improvement.

Process mapping and monitoring in software development.

• Hartmut explains how their software tracks employee interactions across five dimensions to provide a score for each software, highlighting differences in implementation across organizations.
• Hartmut emphasizes the importance of process mapping and its value in identifying areas for improvement.
• Hartmut: Monitor processes constantly, adjust yellow/green indicators based on business needs.
• Hartmut: Executives like constant monitoring, but may not know extent of Salesforce licenses or usage.

Optimizing software spend and improving user experience.

• Hartmut mentions realizing unnecessary software costs and Shadow IT usage.
• Scott MacKenzie agrees, highlighting the importance of technology stack optimization.
• Hartmut suggests optimizing software spend by identifying unused licenses and improving usage of business-critical software.
• Hartmut offers solutions to increase employee engagement and motivation, such as creating interactive guides and content within the application.

Technology efficiency and predictive analytics for business success.

• Scott MacKenzie: Predicting user adoption, efficiency, and inefficiencies in technology.
• Hartmut: Predicting new releases' impact on productivity, addressing inefficiencies.
• Hartmut encourages listeners to reach out for collaboration on technology solutions.

If interested in being on the Industrial Talk show, simply contact us and let's have a quick conversation. Finally, get your exclusive free access to the Industrial Academy and a series on “Marketing Process Course” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!

HARTMUT HAHN'S CONTACT INFORMATION:

Personal LinkedIn: https://www.linkedin.com/in/hartmuthahn/ Company LinkedIn: https://www.linkedin.com/company/userlane/ Company Website: https://www.userlane.com/

PODCAST VIDEO:

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