TikTok Payments & 4 Ecommerce Predictions You Need to Know with Paul Drexler

The Live eCommerce Podcast

Get the inside scoop on key ecommerce predictions for 2024 from expert Paul Drexler in this week's episode. Paul shares insights from his annual report compiling predictions across the industry, as well as his own hot takes as the author of the popular Shopee Freak newsletter. Tune in to hear Paul's disagreement with the prediction that no new marketplaces will challenge the dominance of Amazon, Walmart and eBay. You'll also learn about the expectation that TikTok will launch its own payments system called TikTok Pay to complete its ecommerce suite. Other highlights include predictions around live stream shopping ads, whether Google or Apple emerges as the AI leader, and how Google's emphasis on product search results could significantly impact publishers. If you're an ecommerce professional wondering what trends and developments may shake up the industry in 2024, be sure to listen to this jam-packed predictions episode.

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