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Google Review Fraud, FTC & Business concerns: Interview with Curtis Boyd, Transparency Company, P#2
Manage episode 464074821 series 3417414
Contenuto fornito da Greg Sterling, Mike Blumenthal & David Mihm, Greg Sterling, Mike Blumenthal, and David Mihm. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Greg Sterling, Mike Blumenthal & David Mihm, Greg Sterling, Mike Blumenthal, and David Mihm o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode, Mike Blumenthal and Greg Sterling continue their discussion with Curtis Boyd, CEO of the Transparency Company, focusing on the pervasive issue of review fraud. They explore the current landscape of consumer trust in online reviews, the implications of new FTC regulations, and the challenges businesses face in maintaining review integrity. Curtis shares his optimistic outlook on potential solutions and emphasizes the importance of transparency in the review process. The conversation also delves into practical strategies for businesses and marketers to combat fake reviews and improve their online reputation.
00:00 Introduction to Review Fraud and Transparency Company
00:23 Future of Review Integrity
08:40 Strategies for Businesses and Marketers
17:55 Optimism Amidst Challenges
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