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Contenuto fornito da Catherine Erdly. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Catherine Erdly o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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211 | Clearing Slow Stock Without Damaging Your Brand with Catherine Erdly

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Manage episode 434321050 series 3466336
Contenuto fornito da Catherine Erdly. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Catherine Erdly o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

In this episode of the Resilient Retail Game Plan, I'm addressing one of the most requested topics from my audience: how to clear slow stock without damaging your brand.

We'll explore what makes a discounting strategy harmful to your brand, and why it's crucial to avoid blanket discounts in favor of targeted promotions. I'll walk you through practical steps for categorizing your stock into prime, okay, ends of line, slow sellers, and out-of-season, and provide actionable tips on how to manage each category effectively.

We'll also discuss backup methods like secondary market sales and donations to clear persistent stock.

Tune in to learn how to keep your brand's value intact while managing your inventory efficiently.

[00:00] How do you clear slow stock without damaging your brand?

[01:50] Understanding Brand-Damaging Strategies

[02:57] Principles of Effective Discounting

[06:52] Identifying and Categorizing Your Stock

[10:39] Strategies for Clearing Slow Sellers

[16:06] Secondary Methods for Stock Clearance

[18:44] Additional Resources

Download a free chapter of my book from the show notes on my website at https://www.resilientretailclub.com/podcast-episode/clearing-slow-stock-without-damaging-your-brand-with-catherine-erdly/

Learn more about the Resilient Retail Club: https://www.resilientretailclub.com/membership/

Learn more about my mastermind for product business owners: https://www.resilientretailclub.com/retail-business-mentoring/

If you liked this episode you might also like:

196: Stock Management Questions Answered: https://www.resilientretailclub.com/podcast-episode/your-stock-management-questions-answered/

17: 5 Steps to Running a Stock Clearance Sale https://www.resilientretailclub.com/podcast-episode/5-steps-to-running-a-stock-clearance-sale/

  continue reading

224 episodi

Artwork
iconCondividi
 
Manage episode 434321050 series 3466336
Contenuto fornito da Catherine Erdly. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Catherine Erdly o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

In this episode of the Resilient Retail Game Plan, I'm addressing one of the most requested topics from my audience: how to clear slow stock without damaging your brand.

We'll explore what makes a discounting strategy harmful to your brand, and why it's crucial to avoid blanket discounts in favor of targeted promotions. I'll walk you through practical steps for categorizing your stock into prime, okay, ends of line, slow sellers, and out-of-season, and provide actionable tips on how to manage each category effectively.

We'll also discuss backup methods like secondary market sales and donations to clear persistent stock.

Tune in to learn how to keep your brand's value intact while managing your inventory efficiently.

[00:00] How do you clear slow stock without damaging your brand?

[01:50] Understanding Brand-Damaging Strategies

[02:57] Principles of Effective Discounting

[06:52] Identifying and Categorizing Your Stock

[10:39] Strategies for Clearing Slow Sellers

[16:06] Secondary Methods for Stock Clearance

[18:44] Additional Resources

Download a free chapter of my book from the show notes on my website at https://www.resilientretailclub.com/podcast-episode/clearing-slow-stock-without-damaging-your-brand-with-catherine-erdly/

Learn more about the Resilient Retail Club: https://www.resilientretailclub.com/membership/

Learn more about my mastermind for product business owners: https://www.resilientretailclub.com/retail-business-mentoring/

If you liked this episode you might also like:

196: Stock Management Questions Answered: https://www.resilientretailclub.com/podcast-episode/your-stock-management-questions-answered/

17: 5 Steps to Running a Stock Clearance Sale https://www.resilientretailclub.com/podcast-episode/5-steps-to-running-a-stock-clearance-sale/

  continue reading

224 episodi

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