Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Contenuto fornito da The Retail Exchange podcast. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da The Retail Exchange podcast o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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The Interview: UGG, VP of Global Marketing Carole Diarra
Manage episode 342596691 series 3034969
Contenuto fornito da The Retail Exchange podcast. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da The Retail Exchange podcast o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
The Interview: UGG: In this episode, host Karl McKeever is joined in conversation by the Vice President of Global Marketing for global lifestyle brand UGG, Carole Diarra.
UGG boots are back. But in truth, they never really went away. The brand has enjoyed several ‘fashion moments’ since it first rose to popularity back in the 1970s, and once again became one of the hottest (and the warmest) footwear trends of 2022.
Today, UGG is a two-billion-dollar company with numerous sales outlets worldwide. Building a modern brand means constantly evolving. For UGG that’s meant both a constant and progressive focus on cultivating a community, inclusivity, and brand delivery with authenticity – central tenets of UGG’s continuing success story.
Diarra reflects on how a brand can stay relevant in today’s uncertain times, and the enduring principles that make great brands stand out. She also shares the story of her own personal career journey that saw her spend 15 years in New York honing her skills at L’Oreal, before eventually settling in her current role (and into a new life) in Paris.
100 episodi
Condividi
Manage episode 342596691 series 3034969
Contenuto fornito da The Retail Exchange podcast. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da The Retail Exchange podcast o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
The Interview: UGG: In this episode, host Karl McKeever is joined in conversation by the Vice President of Global Marketing for global lifestyle brand UGG, Carole Diarra.
UGG boots are back. But in truth, they never really went away. The brand has enjoyed several ‘fashion moments’ since it first rose to popularity back in the 1970s, and once again became one of the hottest (and the warmest) footwear trends of 2022.
Today, UGG is a two-billion-dollar company with numerous sales outlets worldwide. Building a modern brand means constantly evolving. For UGG that’s meant both a constant and progressive focus on cultivating a community, inclusivity, and brand delivery with authenticity – central tenets of UGG’s continuing success story.
Diarra reflects on how a brand can stay relevant in today’s uncertain times, and the enduring principles that make great brands stand out. She also shares the story of her own personal career journey that saw her spend 15 years in New York honing her skills at L’Oreal, before eventually settling in her current role (and into a new life) in Paris.
100 episodi
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Simile a The Retail Exchange podcast
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Montgomery & Co. is a weekly podcast where WNBA champion and part-owner of the Atlanta Dream Renee Montgomery is joined by her mother Bertela Montgomery, her sister Nicole Young and her wife Sirena Grace as they chart a unique path through the business world as four black and brown women keeping their family first at all times. Both insightful and compelling, this one-of-a-kind talk show combines interviews with some of the world’s top innovators & entrepreneurs with sports and culture conve ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
In each episode of "Goldman Sachs Exchanges," people from the firm share their insights on developments shaping industries, markets and the global economy.
…
continue reading
Each weekday, Marketplace’s Kai Ryssdal and Kimberly Adams make today make sense. Along with our supersmart listeners, we break down happenings in tech, the economy and culture. Every Tuesday we bring on a guest to dive deeper into one important topic. Because none of us is as smart as all of us.
…
continue reading
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Vai offline con l'app Player FM !
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