The daily drama of money and work from the BBC.
…
continue reading
Contenuto fornito da Mason on Business. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Mason on Business o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Simile a The Retail Podcast - DeathGround | Marketing and Small Business Advice
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
Evan Davis hosts the business conversation show with insights from the people at the top.
…
continue reading
What’s the importance of the Russian President Vladimir Putin’s visit to China? Rahul Tandon explores the possible economic benefits to both countries. We hear how Russia is still managing to export oil via other countries around the world, and in effect making the sanctions ineffective. The Ambassador-at-Large with Singapore's Ministry of Foreign Affairs, Chan Hen Chee, talks to us about the country’s future direction after its long serving Prime Minister steps down.
…
continue reading
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day’s business and economic news — no econ degree or finance background required. “Marketplace” takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
Player FM - App Podcast
Vai offline con l'app Player FM !
Vai offline con l'app Player FM !
))
How To Hire An SEO Agency | Grow Your Retail Business Today
Manage episode 273089762 series 2120537
Contenuto fornito da Mason on Business. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Mason on Business o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
How to hire an SEO Agency, is a problem I have faced in the past, and I know pretty much anyone out there running a small or even a larger business faces. How do you quantify if what you're being pitched is realistic or even going to cut the mustard?
As someone who both DOES Search Engine Optimisation for my own businesses and others - and has hired for it - I know how to recruit wrong.
Fortunately... I also know what to look for now.
Here's my take on what you should be looking for and for those who didn't want to ask - what SEO even really is.
SPOILER ALERT: It's not just downloading an app or completing the 'SEO box' on Shopify product descriptions.
The best SEO work is a lot more involved and sometimes incredibly slow-paced, data entry work. So anyway, without padding this description out too much so I can slip in a cheeky off-page SEO backlink, here's how to hire an SEO agency.
Where next? | How To Speed Up a Shopify Store
What is involved in SEO?
SEO includes 4 key areas, which I am going to cover:
- User Experience
- Technical SEO / Page Performance
- On-Page SEO
- Off-Page Linking/PR
How does this all relate to retail?
Well, ranking well locally means footfall through your door over a competitor's retail location. Clicks to bricks as it's known. Secondly, if you sell products online, or want to, search engine improvements are vital to make your presence become known. Here are this shopkeeper's tips to help you keep that traffic flowing and how to hire an SEO agency.
70 episodi
How To Hire An SEO Agency | Grow Your Retail Business Today
The Retail Podcast - DeathGround | Marketing and Small Business Advice
Condividi
Manage episode 273089762 series 2120537
Contenuto fornito da Mason on Business. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Mason on Business o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
How to hire an SEO Agency, is a problem I have faced in the past, and I know pretty much anyone out there running a small or even a larger business faces. How do you quantify if what you're being pitched is realistic or even going to cut the mustard?
As someone who both DOES Search Engine Optimisation for my own businesses and others - and has hired for it - I know how to recruit wrong.
Fortunately... I also know what to look for now.
Here's my take on what you should be looking for and for those who didn't want to ask - what SEO even really is.
SPOILER ALERT: It's not just downloading an app or completing the 'SEO box' on Shopify product descriptions.
The best SEO work is a lot more involved and sometimes incredibly slow-paced, data entry work. So anyway, without padding this description out too much so I can slip in a cheeky off-page SEO backlink, here's how to hire an SEO agency.
Where next? | How To Speed Up a Shopify Store
What is involved in SEO?
SEO includes 4 key areas, which I am going to cover:
- User Experience
- Technical SEO / Page Performance
- On-Page SEO
- Off-Page Linking/PR
How does this all relate to retail?
Well, ranking well locally means footfall through your door over a competitor's retail location. Clicks to bricks as it's known. Secondly, if you sell products online, or want to, search engine improvements are vital to make your presence become known. Here are this shopkeeper's tips to help you keep that traffic flowing and how to hire an SEO agency.
70 episodi
Kaikki jaksot
×
Benvenuto su Player FM!
Player FM ricerca sul web podcast di alta qualità che tu possa goderti adesso. È la migliore app di podcast e funziona su Android, iPhone e web. Registrati per sincronizzare le iscrizioni su tutti i tuoi dispositivi.
Simile a The Retail Podcast - DeathGround | Marketing and Small Business Advice
The daily drama of money and work from the BBC.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
Evan Davis hosts the business conversation show with insights from the people at the top.
…
continue reading
What’s the importance of the Russian President Vladimir Putin’s visit to China? Rahul Tandon explores the possible economic benefits to both countries. We hear how Russia is still managing to export oil via other countries around the world, and in effect making the sanctions ineffective. The Ambassador-at-Large with Singapore's Ministry of Foreign Affairs, Chan Hen Chee, talks to us about the country’s future direction after its long serving Prime Minister steps down.
…
continue reading
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day’s business and economic news — no econ degree or finance background required. “Marketplace” takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
Player FM - App Podcast
Vai offline con l'app Player FM !
Vai offline con l'app Player FM !
