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Educating the Market on the Impact of The Search Economy with Jim Brown
Manage episode 431207533 series 3572982
Contenuto fornito da Brett McGrath and David Riggs. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Brett McGrath and David Riggs o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode Jim Brown, SVP of Revenue at Pneuma joins the podcast for the first time to discuss how he thinks about educating the market around the power of SEO in The Search Economy. Jim shares how he integrates storytelling into his sales process and why it's important to use methodologies like SCORE, SCALE, and SPEED to simplify complicated topics for clients.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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