The future of automation and data in agriculture

Tip of the Iceberg Podcast

MP3•Pagina principale dell'episodio

22:49

Jonathan Jones is an NFL cornerback for the Washington Commanders who rose from the undrafted ranks to become two-time Super Bowl champion with the New England Patriots, a businessman, philanthropist, and licensed pilot. In 2019, Jonathan founded the Jonathan Jones Next Step Foundation in 2019, a platform dedicated to empowering youth through education, professional development, and mentorship. The foundation works to alleviate food insecurity, promote women in stem and sports, and to promote professional development in the communities where he lives. Jay and Jonathan talk about investing in the communities they live in, acknowledging the people who helped you become the person you are, and paying that same investment forward to the next generation. Episode Chapters 0:00 intro 1:24 Building local connections 4:25 Jonathan’s mentors and mentees 10:54 Jonathan’s pride in his mentees’ successes 13:04 how Jonathan chooses his causes 14:08 Jonathan’s support for girls and young women 17:19: Jonathan’s passion for flying 19:40 The Next Step Foundation 20:29 Goodbye For video episodes, watch on www.youtube.com/@therudermanfamilyfoundation Stay in touch: X: @JayRuderman | @RudermanFdn LinkedIn: Jay Ruderman | Ruderman Family Foundation Instagram: All About Change Podcast | Ruderman Family Foundation To learn more about the podcast, visit https://allaboutchangepodcast.com/ Looking for more insights into the world of activism? Be sure to check out Jay’s brand new book, Find Your Fight , in which Jay teaches the next generation of activists and advocates how to step up and bring about lasting change. You can find Find Your Fight wherever you buy your books, and you can learn more about it at www.jayruderman.com .…

circa un anno fa 33:24

How to connect with The Packer and PMG magazine:

Websites:com, thepacker.com and ProduceEDU.com.
Email:news@thepacker.com and artists@producemarketguide.com
LinkedIn: PMG:Produce Market Guide and The Packer
Instagram:@packernews and @producemktguide
Facebook:@ProduceMktGuide and @PackerNews
TX:@produceretailer and @thepacker

See omnystudio.com/listener for privacy information.

103 episodi

#Business #Ashley Nickle

The future of automation and data in agriculture

Tip of the Iceberg Podcast

published circa un anno fa

MP3•Pagina principale dell'episodio

How to connect with The Packer and PMG magazine:

Websites:com, thepacker.com and ProduceEDU.com.
Email:news@thepacker.com and artists@producemarketguide.com
LinkedIn: PMG:Produce Market Guide and The Packer
Instagram:@packernews and @producemktguide
Facebook:@ProduceMktGuide and @PackerNews
TX:@produceretailer and @thepacker

See omnystudio.com/listener for privacy information.

103 episodi

#Business #Ashley Nickle

Tutti gli episodi

1
Tip of The Iceberg: A Look At The Future of 2D Barcodes 30:01

23 giorni fa30:01

30:01

John Ross, IGA CEO, shares his company's strategy to transition to 2D barcodes and the benefits the barcodes hold for the fresh produce industry. See omnystudio.com/listener for privacy information.

1
Tip Of The Iceberg: New Innovations In Produce Shipping 27:30

5 weeks fa27:30

27:30

Matthew Aronson, chief revenue officer at Verdant Technologies, shares how his company deploys 1-MCP (1-methylcyclopropene) in a new and innovative way to offer better produce to retailers and cut down on the use of ice in shipping. See omnystudio.com/listener for privacy information.

1
How to Prepare for FSMA 204 20:16

7 weeks fa20:16

20:16

Lucelena Angarita, director of food supply chain visibility at GS1 US shares why it's never too early to start preparing your fresh produce business for the Food Traceability Final Rule, which goes into effect on Jan. 20, 2026. See omnystudio.com/listener for privacy information.

1
Tip Of The Iceberg: Sustainability Efforts In The Irrigation Industry 19:25

11 weeks fa19:25

19:25

In this episode, Mike Hemman, senior vice president of the North America Division of the drip irrigation solutions provider Netafilm, highlights some of the innovative ways his company integrates recycling into its drip irrigation products. See omnystudio.com/listener for privacy information.

1
Tip of The Iceberg: Recognizing the importance of farmworkers 18:57

12 weeks fa18:57

18:57

Brianna Shales, marketing director for Stemilt Growers joins LeAnne Ruzzamenti, the director of marketing and communication for the Equitable Food Initiative to share ways to celebrate the vital role of farmworkers. See omnystudio.com/listener for privacy information.

1
Tip Of The Iceberg: Use Social Media To Teach Others About Your Farm 20:52

13 weeks fa20:52

20:52

Shay Myers, CEO of Owyhee Produce, is a third-generation farmer and also known as @shayfarmkid. Myers shares how he uses his social media platforms to talk about agriculture, why getting in front of the camera is important and how to connect with tho See omnystudio.com/listener for privacy information.…

1
Tip of The Iceberg: The Key Role Fresh Produce Plays for Food Banks 23:36

15 weeks fa23:36

23:36

Leslie Gordon, president and CEO of the Food Bank for New York City discusses how the fresh produce industry contributes to feeding those in need. See omnystudio.com/listener for privacy information.

1
Tip Of The Iceberg: What you Can Learn at GOPEX 2025 9:05

18 weeks fa9:05

9:05

Darren Seifer, industry advisor for consumer goods and foodservice insights for Circana gives us a sneak peek of his GOPEX 2025 presentation, focusing on today's organic produce shopper and what drives their loyalty. See omnystudio.com/listener for privacy information.

1
Tip of The Iceberg: The Future of Plastics in The Fresh Produce Industry 21:28

20 weeks fa21:28

21:28

Jeana Cadby, director of environment and climate for Western Growers talks about a working group with the Canadian Produce Marketing Association to address the changing produce packaging requirements imposed by governments and retailers and just how far the fresh produce industry has come in its use of sustainable packaging. See omnystudio.com/listener for privacy information.…

1
Tip of The Iceberg: Using Embedded Irrigation Sensors to Better Understand Plant Health 30:37

22 weeks fa30:37

30:37

Michael Santiago, CEO of FloraPulse, shares how his company's easy-to-install water sensor can help specialty crop growers better recognize what's happening to the plant during the growing season. See omnystudio.com/listener for privacy information.

1
Tip of The Iceberg: AI's Role in The Future of The Produce Industry 33:30

24 weeks fa33:30

33:30

Steve Statler, chief marketing officer and head of food safety with Wiliot, shares the benefits that artificial intelligence and machine learning can provide the produce industry, especially in traceability. See omnystudio.com/listener for privacy information.

1
Tip of the Iceberg: Ways Retailers Can Leverage Consumer Curiosity With Produce 21:16

26 weeks fa21:16

21:16

Cristie Mather, vice president of food at Curious Plot shares some insights learned of the company’s 2024 Consumer Curiosity Report and how retailers can use that intel to tap into new opportunities. See omnystudio.com/listener for privacy information.

1
Tip of the Iceberg: How Technology and Data Transform Irrigation Practices 30:52

28 weeks fa30:52

30:52

James Nichols, a third-generation pistachio grower and president of HotSpot Ag, shares how data and innovative technology can help deploy water where its most needed. See omnystudio.com/listener for privacy information.

1
Tip of The Iceberg: What to know about cybersecurity with Greg Gatzke 25:39

30 weeks fa25:39

25:39

The CEO of Zag Technical Services joins the podcast to discuss why ag is one of the most vulnerable business segments to cyber attacks and what business owners can do to be better prepared. See omnystudio.com/listener for privacy information.

1
Tip of the Iceberg S3 E26: Pam Marrone on Biocontrols 39:15

32 weeks fa39:15

39:15

See omnystudio.com/listener for privacy information.

Tip of the Iceberg Podcast

1
How do you know if you’re on the right track with sustainability? 19:37

34 weeks fa19:37

19:37

Stephanie Teclaw, quality program manager with RPE joins LeAnne Ruzzamenti, director of marketing and communications with the Equitable Food Initiative , to talk about how a sustainability course from EFI provided the resources and framework to analyze the company's current sustainability state and ensure a supportive culture and vision were in place. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Tip of the Iceberg: Chris Pawelski & The Importance of Advocacy 29:01

34 weeks fa29:01

29:01

Chris Pawelski, a fourth-generation farmer, returns to the podcast to discuss the importance of advocacy, how growers can get started and more. See omnystudio.com/listener for privacy information.

Tip of the Iceberg Podcast

1
The benefits of Equitable Food Initiative certification 24:28

37 weeks fa24:28

24:28

Amalia Zimmerman-Lommel, director of social responsibility with GoodFarms joins LeAnne Ruzzamenti, the Director of Marketing and Communications for Equitable Food Initiative to share how her understanding of social responsibility has evolved in the 10 years since GoodFarms became EFI certified and the benefits of certification. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Discussing the Intersection of Food Safety and Sustainability 37:35

38 weeks fa37:35

37:35

Joelle Mosso, associate vice president of science programs for Western Growers, sits down with host Christina Herrick, produce editor of The Packer, to talk about the conflicting needs of sustainability and food safety in fresh produce. See omnystudio.com/listener for privacy information.

Tip of the Iceberg Podcast

1
How Gene Editing Hopes to Boost Produce Consumption 39:08

39 weeks fa39:08

39:08

Tom Adams, co-founder and CEO of Pairwise, a food and agriculture company that utilizes gene editing and CRISPR technology to transform plants and production systems, joins host Christina Herrick, produce editor for The Packer on this latest episode of “Tip of the Iceberg” to talk about gene editing and its potential role in the future of the produce industry. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
What makes Vidalia onions so special? 26:32

40 weeks fa26:32

26:32

Delbert Bland, founder of Glennville, Ga.-based Bland Farms and recent inductee into the Vidalia Onion Hall of Fame, sits down with Christina Herrick, produce editor for The Packer, to share his favorite way to eat Vidalia onions, the importance of a federal marketing order and more. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Highlights from a career in the pear industry 41:03

42 weeks fa41:03

41:03

Kevin Moffitt , president and CEO of Pear Bureau Northwest, who is set to retire this year after 35 years with the organization, joins Christina Herrick, produce editor for The Packer, to share memorable moments, his favorite pears and the challenges to marketing the fruit. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Is the honeybee crisis really over? 29:50

44 weeks fa29:50

29:50

Danielle Downey, executive director of the nonprofit Project Apis m. joins Christina Herrick, produce editor for The Packer, to talk about hive growth in the news, challenges still facing the honeybee industry and the critical role honeybees play in food production. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
The challenges and opportunities for agriculture in California 33:23

45 weeks fa33:23

33:23

A.G. Kawamura, former secretary of the California Department of Food and Agriculture, joins Christina Herrick, The Packer’s produce editor, at the Sustainable Produce Summit to talk about where agriculture is headed in the state and the changes he’s seen during his career in farming. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
The intersection of technology and food safety 33:12

47 weeks fa33:12

33:12

As the produce industry prepares for the Food Traceability Final Rule, Frank Yiannas, the former FDA Deputy Commissioner of Food Policy and Response and Steve Statler, chief marketing officer and head of food safety with Wiliot share how technology can help those in the produce industry become more efficient in this “Tip of the Iceberg” episode. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Introducing an apple variety in a crowded market 42:08

48 weeks fa42:08

42:08

Chris Sandwick, director of marketing with Hess Bros. Fruit, talks about the introduction of Wild Twist and the challenges of marketing new apple varieties in a competitive market. See omnystudio.com/listener for privacy information.

Tip of the Iceberg Podcast

1
Why we need to talk about farmers' mental health 1:00:29

49 weeks fa1:00:29

1:00:29

Summary: Chris Pawelski, a fourth-generation farmer, grassroots public policy advocate and the subject of a recent documentary titled “Muckville” joins Christina Herrick, produce editor of The Packer, to talk about the challenges modern farmers face and the intersection of farming and mental health. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Reflecting on a career in the apple industry 25:03

50 weeks fa25:03

25:03

Todd Fryhover , president of the Washington Apple Commission who will retire this year after 18 years leading the organization, joins Christina Herrick, produce editor of The Packer, to talk about where the apple industry is headed and his career highlights. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Creating a more sustainable company 14:07

50 weeks fa14:07

14:07

Maisie Ganzler, author and strategic advisor for Bon Appetit Management Company, joins LeAnne Ruzzamenti, director of marketing and communications with the Equitable Food Initiative, to discuss how companies can get started on creating a sustainability plan. Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
West Coast Produce Expo and Sustainable Produce Summit’s can't miss sessions, receptions and more 14:56

51 weeks fa14:56

14:56

Get the inside scoop of the educational sessions, activities and events for The Packer’s upcoming West Coast Produce Summit and Sustainable Produce Summit. See omnystudio.com/listener for privacy information.

Tip of the Iceberg Podcast

1
The impact of postharvest research on produce quality and flavor 41:52

1 year fa41:52

41:52

Elizabeth Mitcham, Ph.D., professor of cooperative extension and the emeritus director of the Postharvest Technology Center, joins Christina Herrick, produce editor for The Packer to talk about the innovations in postharvest technology, the challenges to delivering fresh fruits and vegetables and the future of postharvest research in this podcast sponsored by AgroFresh. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
A look at regenerative ag in the specialty crop industry 24:51

1 year fa24:51

24:51

Ali Cox, CEO and founder of Noble West, an agriculture marketing consultancy sits down with Christina Herrick, produce editor of The Packer, to look at how specialty crop growers utilize regenerative ag currently, its benefits and its potential for the future. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
New solutions can help reduce food waste 24:16

1 year fa24:16

24:16

Ray Hatch, CEO of Quest Resource Management joins Christina Herrick, produce editor for The Packer to talk about the importance of reducing food waste and the solutions his company provides to help reduce the amount of produce in landfills. How to connect with The Packer and PMG magazine: Websites: com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews TX: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
The future of automation and data in agriculture 33:24

1 year fa33:24

33:24

Paul Mikesell, founder and CEO of Carbon Robotics, sits down with The Packer's produce editor, Christina Herrick, to talk about the barriers to implementing technology, how his company's LaserWeeder cuts down on sprays and the importance of data in the future of agriculture. How to connect with The Packer and PMG magazine: Websites: com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews TX: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
How new research could prevent frost damage in orchards 20:05

1 year fa20:05

20:05

Collin Juurakko, founder of Advanced Agriscience, sits down with Christina Herrick, produce editor for The Packer to share how his research as a doctoral candidate led to some interesting discoveries about how frost crystals form and how he’s parlaying what he’s learned into a potential solution for tree fruit growers across the globe. How to connect with The Packer and PMG magazine: Websites: com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews TX: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
What you need to know about packinghouse sanitation research 17:09

1 year fa17:09

17:09

Jasna Kovac, Ph.D., associate professor of food science and a professor of food safety at Penn State University, shares insights into her research on foodborne pathogens in packinghouses. Kovac shares actionable items to take to reduce risks in packing facilities. Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
What you need to know about food inflation and rising production costs 34:58

1 year fa34:58

34:58

Jim Bair, president and CEO of the U.S. Apple Association joins Christina Herrick, produce editor for The Packer, to talk about the conversation surrounding rising food prices, slowing grower returns and the current challenges to maintaining a profitable apple business. Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Discussing the importance of advocacy in the agriculture industry 31:26

1 year fa31:26

31:26

Kam Quarles, chief executive officer of the National Potato Council, Bob Mattive, president of the National Potato Council and a potato grower from Monte Vista, Colo., and Kelly Turner, manager of the Potato Growers of Michigan, sit down with Christina Herrick, produce editor for The Packer, and talk about the importance of potatoes in the Dietary Guidelines for Americans, the economic impacts of the potato industry and more. Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Exploring the vineyard of the future project's broader impacts 27:10

1 year fa27:10

27:10

Sean Sundberg, business integration manager for John Deere, sits down with The Packer’s produce editor, Christina Herrick, to talk about the collaboration with Sonoma County Winegrowers and how the technology utilized in the “vineyard of the future” will benefit other specialty crop growers. Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
How technology could help protect bees and help beekeepers 26:19

1 year fa26:19

26:19

Omer Davidi, CEO and co-founder of BeeHero, a beehive technology platform talks with The Packer’s Produce Editor Christina Herrick about how his company’s innovations can help maximize crop yields for the produce industry’s most important resource. Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
How legislation impacts the fresh produce industry in Washington State 28:40

1 year fa28:40

28:40

Jon DeVaney, president of the Washington Tree Fruit Association sits down with Christina Herrick, produce editor of The Packer, to talk about some of the legislation that directly impacts the fresh produce industry in his state and what this could mean for the rest of the country. Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Why it's important to advocate for the produce industry 23:46

1 year fa23:46

23:46

Marissa Dake, vice president of brand and people for DNO Produce, joins LeAnne Ruzzamenti, director of marketing and communications with the Equitable Food Initiative, to discuss the age-old adage, if you’re not at the table you’re on the menu. Dake shares how everyone in the fresh produce industry can be an advocate and outlines the small steps to get started. Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Sustainability trends you should know about in 2024 17:45

1 year fa17:45

17:45

Kieran Ficken McNeice, director of sustainability programs with Measure to Improve, shares the trends she sees making a big impact on sustainability in the fresh produce industry this year and how to make the most of them. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Why you need to focus on cybersecurity 28:35

1 year fa28:35

28:35

You’re more vulnerable than you think, says Eric Regnier, vice president of operations at Zag Technical Services on the latest Tip of the Iceberg podcast, who shares ways produce businesses can prepare for threats. To learn more: visit zagtech.com To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Having Difficult Conversations Leads to Engaged, Productive Workplaces 25:46

1 year fa25:46

25:46

During her state of the industry address, Cathy Burns noted that we are experiencing a global human energy crisis and attributed it to a lack of employee engagement. Louisa Clarke from Confidently There coaches individuals and teams around the importance of and skills needed to have difficult conversations. In the podcast, she shares tips for creating workplaces that have the right balance of challenge and kindness and takes us back to our school days to understand what that looks like in practice and the overall impact it has on organizational culture and individual performance. She shares what you can look for to know if you or your organization need to have more difficult conversations and how managers can keep an openness for employees to approach them. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Taking action for responsible labor practices 14:18

1 year fa14:18

14:18

How does the industry move from endorsing responsible labor practices to taking action? Peter O’Driscoll, executive director of Equitable Food Initiative, and Kim Combs, supplier verification manager with The Kroger Co., explore the topic, along with EFI Director of Marketing Communications LeAnne Ruzzamenti, in this “Tip of the Iceberg” podcast brought to you by EFI and The Packer. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Why ag needs to budget for IT 21:16

1 year fa21:16

21:16

To learn more: visit zagtech.com , joeproduce.com , joeproducesearch.com , joejproresumes.com To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
Giant Food’s Rob Nickels on making your supermarket a destination for fresh 27:02

1 year fa27:02

27:02

Learn how to make your supermarket a destination for fresh from Rob Nickels, who handles category management, procurement and merchandising of fresh produce and floral for Giant Food. Part of Ahold Delhaize USA, Giant Food has stores in Delaware, Maryland, Virginia and the Washington, D.C., area. In our case, it’s fresh produce. Nickels covers several areas of focus: variety, quality, value, local, consistency and floral. And he never forgets the taste, which is what it’s really all about. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
How Evan Ehlers of Philadelphia solves food access and scarcity problems 23:39

1 year fa23:39

23:39

What if every college student hated wasting the excess meal credits on their dining card enough to figure out a way to share it? And what if that eventually meant that a major produce wholesale market could cut its organic waste by 50% — while feeding people who can’t afford to buy the food they need? Evan Ehlers asked these questions and then tackled the problem — with sustained, practical action. And it’s becoming a movement. Learn about Sharing Excess and the latest milestones of this inspiring organization. An outpost could be popping up near you, wherever you are in the U.S. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

1
This is how AI will affect your job security, says Rex Lawrence of Joe Produce 30:18

2 years fa30:18

30:18

What are AI prompt engineers, besides some of the highest-paid people these days? What tech skills do job seekers need to thrive in their search? Addressing these questions and more is the president of Joe Produce, an online job center for produce, agriculture and related companies and produce people across the entire food chain — from seed to store. In this ZAG Tech-partnered episode, Rex Lawrence of Joe Produce talks about how tech influences his company and how it affects job seekers and recruiters in the produce industry. To learn more: visit zagtech.com , joeproduce.com , joeproducesearch.com , joejproresumes.com To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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How ‘green teams’ help three farms reduce organic waste by 2025 18:03

2 years fa18:03

18:03

In this partnered episode with Equitable Food Initiative, learn about an innovative approach to increasing sustainability on farms from special guest Lilian Autler, EFI’s organizational and workforce development manager. Autler lead a project that placed multi-disciplinary teams on three different California farms to address waste management — something that helps meet the state’s newer SB 1383 bill that requires organic waste reduction by 2025. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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IFPA innovator Vonnie Estes on opening up the produce industry 32:10

2 years fa32:10

32:10

Learn from Vonnie Estes, vice president of innovation for International Fresh Produce Association. She talks about her career trajectory that led to her position today, and the Fresh Field Catalyst Accelerator program she started, how companies can apply and what the benefits are. She also shares her favorite parts of the fast-approaching IFPA Global Show in Anaheim, Calif. To find resources mentioned in this episode: Vonnie Estes on LinkedIn: linkedin.com/in/vonnieestes/ International Fresh Produce Association : freshproduce.com ZAG Technical Services: zagtech.com To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Meet PMG’s 2023 Produce Retailer of the Year 41:39

2 years fa41:39

41:39

Description: Learn all about Joseph Bunting of United Supermarkets in Lubbock Texas: What makes him tick? How did he get into produce? Who did he meet at the checkout register? How was he mentored and how does he lead and introduce new ideas? And join us at 2 p.m. Oct. 20, at The Packer and PMG booth No. 2937 at the International Fresh Produce Association’s Global Produce & Floral Show in Anaheim, Calif. We will present the award, along with marketing awards, and celebrate. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Have you benchmarked your produce company’s tech status? 28:51

2 years fa28:51

28:51

You will hear an overview of the state of the agtech industry from our two partner hosts from ZAG Technical Services and Full Tilt Marketing, the most pressing issues and all about a coming report that will benchmark how this sector of the produce industry is doing with its technology know-how and implementation. To learn more: ZagTech.com To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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‘We need to be careful together,’ says The Nunes Co. IT director 23:20

2 years fa23:20

23:20

Let’s collaborate to better secure our companies from cyberattacks, says Johnny McGuire, director of Information Technology at The Nunes Co., a California-based vegetable grower with the Foxy label. Learn how this Silicon Valley tech guy turned into a Salinas Valley farm guy, helping create cybersecurity guidelines for produce companies large and small, and the work he’s doing on Rule 204 of the Food Safety Modernization Act. To find out more about the companies mentioned: ZAG Technical Services: zagtech.com Full Tilt Marketing: fulltiltmarketing.net The Nunes Co.: foxy.com ProduceSupply.org To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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How this organic grower prevents falls, menstruation embarrassment 17:39

2 years fa17:39

17:39

Learn from Blanca Acosta, director of care and culture at Abundant Harvest Organics, which grows for Homegrown Organic Farms. Acosta shares how taking care of your produce employees means listening to — and acting on — their day-to-day needs in their specific working environment. That can mean ladder sleeves to prevent field falls, picking up fruit in walking areas to prevent packing shed slips, warm-up exercises before shifts and placing feminine products in restrooms for female employees on their menstrual cycles. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Agtech is maturing, says Dennis Donohue of Western Growers 24:20

2 years fa24:20

24:20

Learn from Dennis Donohue, director of Western Growers Center for Innovation and Technology, an agtech startup incubator, on how agriculture has matured with its approach to technology. He dives into water, economics, next-generation agriculture workers, robots and more. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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DEI expert Vic Clark: How to diversify produce leadership 30:46

2 years fa30:46

30:46

What to do about DEI? This Equitable Food Initiative-partnered episode explains with a helpful chat. A produce industry veteran for more than 25 years, Vic Clark shares his advice and perspective as the industry expands its Diversity, Equity and Inclusion, or DEI, initiatives. “The only thing I’ve seen change in the last 25 years in this industry is the calendar,” he said about DEI change. He believes that the food industry has closed itself off from Black people and other minorities in ways that other industries have been embracing. Learn why. And learn how you can help create some positive change in your own company. Spoiler alert: One way is to build relationships with young people as they are pursuing their education. Links to resources mentioned: MANNRS IFPA DEI Statement To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Giant Food’s Merchandiser-Dietitian: Emily Massi 33:14

2 years fa33:14

33:14

As Giant Food’s healthy living merchandising manager, Emily Massi serves as a liaison between the worlds of retail registered dietitians and retail merchandising. Learn why this role was created, how she’s bridging the two worlds and how it benefits consumers as well as produce retailers. To find Giant Food’s Healthy Living team and resources: Healthy Living by Giant Podcast TikTok : @HealthyLivingByGiant Facebook: Healthy Living by Giant Website To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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ZAG Tech’s Greg Gatzke on cyber-attacks, being competitive 27:32

2 years fa27:32

27:32

What’s going to happen with cybersecurity, labor, data and all the other ways a produce company can be more competitive today and in the future? Longtime cybersecurity and ag expert Greg Gatzke, founder of ZAG Technical Services, explains. To find ZAG Technical Services: zagtech.com To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Why Bonduelle Fresh Americas hires chronically underemployed people 18:37

2 years fa18:37

18:37

Learn in this EFI-partnered episode why one multinational produce company slashed the requirement of drug screenings and background checks, hiring chronically underemployed people — all ways Bonduelle Fresh Americas (home of the Ready Pac Bistro brand) earned B Corp Certification to become a profitable “Benefit for All” company that consumers can trust. What did it take to do this? To find the companies discussed in this episode: EFI: equitablefood.org Bonduelle Fresh Americas: bonduelleamericas.com To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Explore the wide world of Martha Montoya 27:27

2 years fa27:27

27:27

Description: The CEO of Agtools has an almost dizzying depth of knowledge on how the global produce industry works, from field to shelf. Let’s learn a little from Martha Montoya. To find Agtools: ag.tools To find ZAG Technical Services: zagtech.com To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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What’s the actual ROI for social media? Cristie Mather of Curious Plot shares 23:26

2 years fa23:26

23:26

Learn from Cristie Mather, vice president of food at marketing agency Curious Plot, what kinds of activities on social media can provide results for produce companies and retailers, and what the return on investment looks like for this marketing tool. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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What to do before you add AI, says ZAG Tech’s Thuan Ngo 27:07

2 years fa27:07

27:07

Learn what data your company already has, what to do with it, and the steps necessary to jump into the AI game for your produce and produce-adjacent business. To find ZAG Technical Services: Visit zagtech.com , especially the data software services solutions page . To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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South40Snacks’ Josh Schroeter on nut bars in produce departments 34:45

2 years fa34:45

34:45

Learn from this sunflower seed and nutbar company founder when (and why) a nut bar belongs in the produce department. Why are produce buyers asking for them? How does this help produce sales at retail or the overall basket ring? To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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AT Ag Consulting’s Andy Tudor on robot palletizers, produce coatings — and jobs 27:54

2 years fa27:54

27:54

Explore with Andy Tudor, president of AT Ag Consulting, the simplicity of ag tech in solving problem – that it isn’t always actual “computer tech” but any kind of new technology that solves a problem, from robot palletizers and sorting machines to organic apple coatings and what it means for labor. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Are grocery employees actually following produce promo instructions? 1:00:11

2 years fa1:00:11

1:00:11

Learn about the problem of produce promotion execution at the store level, and what you can do about it. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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ZAG on the hidden side of produce: Tech competition and insecurity 25:21

2 years fa25:21

25:21

Welcome to a new partnered series with ZAG Technical Services, where you’ll learn about the challenges and solutions for tech side of fresh produce and produce retail business. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Live, shoppable videos — for grocers? Yes, it’s a thing 35:17

2 years fa35:17

35:17

Learn how an award-winning partnership between Firework and The Fresh Market is inspiring shoppers to buy produce and other grocery ingredients while — and after — attending live virtual cooking events where they can join the conversation. To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Kroger’s data-science company on shopper personalization 29:46

2 years fa29:46

29:46

How do you use shopper data to personalize the shopping trip, making it a better experience for your customer, and a more profitable experience for your business? To find us: Our websites: producemarketguide.com , thepacker.com and ProduceEDU.com . Email: news@thepacker.com and artists@producemarketguide.com LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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The best comments from 11 EFI episodes 19:26

2 years fa19:26

19:26

Learn the major takeaways from several produce leaders in this final episode of a 12-part series with Equitable Food Initiative. You gotta love a “best of” episode. See omnystudio.com/listener for privacy information.

Tip of the Iceberg Podcast

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How does The Fresh Market train its personal e-commerce shoppers? 24:38

2 years fa24:38

24:38

Learn how one food retailer handles its digital shopper program and ensures the people picking the consumer’s produce order know what to do. See omnystudio.com/listener for privacy information.

Tip of the Iceberg Podcast

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How to share authentic stories of your #AlwaysEssential workers 15:48

2 years fa15:48

15:48

Hey, produce industry: Do you even know Farmworker Awareness Week exists? Yes, there is a day, a week, and a month for everything. But this is a chance to spotlight the essential workers who form the foundation of your business—and all of our daily nutrition needs. It’s mainly for you, retail and produce marketers. See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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How do you center people amid all the agtech innovation 21:19

2 years fa21:19

21:19

When you think about agtech, you don’t think about farmworkers first. Often, tech startups and venture capitalists come to mind. But what if the farmworker’s perspective, ideas and needs were placed front and center while these necessary innovations propel our produce industry forward? See omnystudio.com/listener for privacy information.…

Tip of the Iceberg Podcast

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Walnuts need a major makeover 40:00

2 years fa40:00