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Welcome to The Fundraising Coach . . . the show that provides straight talk and practical tools that I've shared with hundreds of nonprofits to help them raise millions of dollars. You’ll learn everything you need to become an expert fundraiser and build a high-performance, winning fundraising program. So whether you’re an executive, staff member or board member, you’ll be learning the inside scoop from one of the nation's leading social entrepreneurs and fundraisers who’s been in your shoes ...
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Have you ever sat through a board retreat and thought, “What a waste of time!” You’re squished in a windowless room, squirming in a chair that feels like granite, and longing for the next break. Worse yet, the facilitator is boring, the content is useless, board members are texting, and the food is stale! If you’re in the process of planning a retr…
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In the world of nonprofit fundraising, meeting with a donor for coffee (or any in-person meeting), whether they are a potential supporter or a current contributor, is one of the most crucial interactions you’ll have. This isn’t just a casual coffee chat; it’s a pivotal meeting that can define a donor’s impression of you, your organization, and may …
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In today's rapidly changing world, clinging to the traditional five-year strategic plan is not just outdated—it's impractical. Organizations need to adapt quickly to survive, and a long-term plan often becomes a liability and burden rather than a guide and roadmap. Instead, a one-year strategic plan, monitored monthly and updated annually, proves t…
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Tactics for Building a "Value Network" for your Nonprofit The nonprofit world is a quirky one. Many nonprofits are founded by passionate people with little or no nonprofit experience. Many board members have little or no nonprofit experi­ence, and many staff members have little or no nonprofit or business experience. The result is often a lot of wa…
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Here's a list of 7 uncommon factors to look for! Strategic planning is the backbone of any successful nonprofit organization, providing a roadmap for future growth and impact. However, navigating the strategic planning process can be challenging, requiring skilled guidance to ensure clarity, collaboration, and actionable outcomes. When seeking to h…
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Let’s be honest Do you have board members that . . . Blow off meetings? Don’t read meeting materials? Don’t make a personal donation? Are nowhere to be found to help organize events? Can’t recite the mission or vision? Don’t help steward donors? Rarely see your programming? Don’t personally know the staff? Say they’re “just volunteers” or “too busy…
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Hosting a strategic planning session can be costly and time-consuming. You can spend hours and hours trying to find a suitable venue, hire caterers, organize pre-work, and wrangle all the attendees. But often times, the biggest cost is the one you spend on hiring the facilitator. Then, the big day arrives. Everyone is prepared and excited to roll u…
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Next Level Donor Relations – Make Their Experience “Unexpectedly Pleasurable!” In today’s fundraising world, with dozens of nonprofits competing for donors’ hearts and wallets, it’s important to stand out and differentiate. Otherwise, no matter how noble your mission, you’ll be left with your hand out as other fundraisers hit their goals. To inspir…
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Are You a One-Percenter? Here’s a List of Dos and Don’ts of Top Performers. How do you rate? There is a reason why the top performers – the One-Percenters – consistently do so well in business and life . . . it’s because they do the things, big and small, that set themselves apart from others. There is nothing wrong with “average.” Average is good.…
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Movies and Sound Imagine watching a movie like Star Wars, Jaws, or Top Gun with no sound. They would be dry, listless, and yes, dull. In many movies, the sound makes the movie. It elicits emotional responses that can lift us up, make us cry, and give us goosebumps. Some music scores are so meaningful to us, they stir up emotions and memories decade…
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Have you ever sat through a board retreat and thought, “What a waste of time!” You’re squished in a windowless room, squirming in a chair that feels like granite, and longing for the next break. Worse yet, the facilitator is boring, the content is useless, board members are texting, and the food is stale! If you’re in the process of planning a retr…
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Have you ever sat through a board retreat and spent more time watching the clock, daydreaming, and checking texts than listening to the facilitator? Are your board members cringing at the thought of attending another retreat? Did your last facilitator stand behind a lectern and drone on like a record playing in slow motion? Were they unengaging? Wa…
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Nonprofits play a critical role in addressing societal issues, but their effectiveness often hinges on the strength of their leadership, especially the board. One way to enhance the performance of a nonprofit’s board of directors is by organizing retreats. They can improve engagement, performance, governance, fundraising skills, all of which can pr…
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Do you send out appeal letters or emails for your year-end campaign? Just sending an email or an appeal letter, with no announcement or personalization, will yield a response rate of 1-3% . . . maybe 5% if you’re lucky. However, if you send make an announcement notification BEFORE you send your appeals, either by phone or email, to donors who have …
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Imagine watching a movie like Star Wars, Jaws, or Top Gun with no sound. They would be dry, listless, and yes, dull. In many movies, the sound makes the movie. It elicits emotional responses that can lift us up, make us cry, and give us goosebumps. When reading a brochure or an appeal letter, there is no sound; it’s like watching a silent movie. Th…
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12 minutes. Listen Podcast host Erin Brinker interviews Tom on her show called: On The Brink! KCAA 102.3 FM, 106.5 FM, and 1050 AM in the Inland Empire-East LA. Tom provide straight-talk answers to a handful of Erin's poignant questions about things like nonprofit overhead, wasteful spending, marketing, and more.…
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Face it. You are competing for funds in a fiercely competitive environment with limited resources. Many large universities and institutional nonprofits have hundreds of people raising money for them and operate multimillion dollar marketing budgets. It's you (David) verses Goliath. How do you compete? One of the simplest things you can do is to inv…
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Competition for donors is tough. The problem is that most nonprofit are focused on acquiring donors when they should be thinking about how to retain them. In this podcast, learn how to create loyal and generous fans by thanking donors in ways that stand out and separate you from the competition.Di Tom Iselin
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This is a brief podcast on how to create an engagement form that your board members can fill out when they join your board, or annually, to get board members more engaged in the work of your organization, based on their gifts and skills -- and interests! A free template is made available by writing Tom at tomiselin@gmail.com.…
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The best way to raise money from donors when you first meet them is NOT to ask them for money. Rather, make a non-monetary ask, first -- a "connection" ask. Ask them to volunteer, observe your programming, provide advice, watch a performance, or attend a "friend-raising" event. This podcast addresses this common problem and provides suggestions on …
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There are many positive things you can do to engage board members and volunteers to support the fundraising efforts of your organization. However, some organizations require their board members to raise money. The problem? Forcing people to ask for money often results in tragedy. Learn why!Di Tom Iselin
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Does your board have a "Give or Get" policy? Should they? This podcast, or shall I say rant, discusses the downside of having such a policy and why it's more effective - and practical - to establish a "Give and HELP Get" policy. If you do, your board will be much happier, and you'll probably raise more money from them and your donors.…
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