12. Cultivating Long-Term Loyalty: with Narelle Cooke from CanineCeuticals
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Welcome to Episode 12 of the Pet Biz Project, where Narelle Cooke from CanineCeuticals joins us to talk about running a business centred on canine healthcare.
In this episode Tarryn chats with Narelle Cooke, a renowned Natural Health & Nutrition expert, clinical naturopath, nutritionist, herbalist and also the owner of the wellness clinic ‘Natural Health and Nutrition’. Together, they discuss the importance of pet brands creating an ecosystem of education, value and support that goes well beyond just selling products.
And they also share the benefits this has on creating long term customer loyalty in your business.
Topics touched upon in this episode also include:
- The importance of reading and understanding ingredient labels on pet products to make informed decisions
- Sharing your knowledge as a pet biz owner through podcasts, blog articles, seminars, and collaborations with other companies
- Why pet parents value high-quality and personalised products for their pets
- Why it's vital to put yourself out there and be the face of your business to build trust and loyalty
- How cultivating meaningful relationships with pet parents involves listening to their needs and being a supportive presence
Plus much more!
Aside from CanineCeuticals Narelle also has a Podcast Show ‘Natural Health For People & Pets’ and she is a regular guest featured on Pooches At Play TV and a guest contributor to Big Dog Pet Foods Education Hub.
Narelle's links:
CanineCeuticals Website: https://canineceuticals.com.au/
Natural Health for People & Pets Podcast: https://canineceuticals.com.au/pages/podcast
Pooches At Play TV: https://poochesatplay.com/
Big Dog Pet Food Education Hub: https://www.bigdogpetfoods.com/resources
Narelle's Email: info@canineceuticals.com.au
Facebook: https://www.facebook.com/canine.ceuticals
Instagram: https://www.instagram.com/canine.ceuticals/
Dog Lovers Festival: https://dogloversfestival.com.au/melbourne/
Vet Expo: https://www.terrapinn.com/exhibition/vet-expo
Connect with us:
Instagram: https://www.instagram.com/Pet_Biz_Creatives/
Facebook: https://www.facebook.com/petbizcreatives
YouTube: https://www.youtube.com/channel/UCzi1Sdhxb3CqxaGvz-fZfCA
LinkedIn: https://www.linkedin.com/company/pet-biz-creatives/
Website: https://petbizcreatives.com/
Set up your systems with our partners:
Shopify: https://shopify.pxf.io/a1XN9j
Klaviyo: https://www.klaviyo.com/partner/signup?utm_source=0013o00002TVap1AAD&utm_medium=partner
16 episodi