How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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Contenuto fornito da Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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254 (Sell) How to Build Stronger Business Cases and Demos That Actually Connect with Buyers (Gal Aga, Aligned)
Manage episode 444138778 series 2782528
Contenuto fornito da Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
FOUR ACTIONABLE TAKEAWAYS:
- Know Your Solution – Understand the problems you solve, their root causes, and the demo paths before your discovery call.
- Model Multiple Scenarios – Present "worst," "average," and "best" cases to appear more impartial and handle objections better.
- Link Problems to Causes – Connect the buyer’s problem to its root cause and offer a solution that directly addresses it.
- Demo Through Stories – Use storytelling in your demo to illustrate how your product fits into the user’s daily workflow, rather than just listing features.
GAL'S PATH TO PRESIDENTS CLUB:
- CEO & Co-Founder @ Aligned
- Chief Revenue Officer @ Anagog
- VP Global Sales @ Syte
- Director of Sales @ Sisense
- Enterprise Account Executive @ Nanorep
RESOURCES DISCUSSED:
384 episodi
Manage episode 444138778 series 2782528
Contenuto fornito da Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
FOUR ACTIONABLE TAKEAWAYS:
- Know Your Solution – Understand the problems you solve, their root causes, and the demo paths before your discovery call.
- Model Multiple Scenarios – Present "worst," "average," and "best" cases to appear more impartial and handle objections better.
- Link Problems to Causes – Connect the buyer’s problem to its root cause and offer a solution that directly addresses it.
- Demo Through Stories – Use storytelling in your demo to illustrate how your product fits into the user’s daily workflow, rather than just listing features.
GAL'S PATH TO PRESIDENTS CLUB:
- CEO & Co-Founder @ Aligned
- Chief Revenue Officer @ Anagog
- VP Global Sales @ Syte
- Director of Sales @ Sisense
- Enterprise Account Executive @ Nanorep
RESOURCES DISCUSSED:
384 episodi
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