How can I sell without being sleazy?

A Better Life w/ Rachel Rofe - Practical personal development for an amazing life + business

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9+ y ago 12:15

MP3•Pagina principale dell'episodio

Today's topic was sent in by special request. If you have a question you'd like me to answer, please head over to http://rachelrofe.com/questions and ask!

Anonymous writes:

"Hey rachel,

I know i have a great product but I hate everything about marketing. it feels sleazy and i hate it! how can i sell without being salesy?”"

This question is a great one and the answer can be used for all things - selling products, services, or even selling yourself in terms of communicating your value.

Sponsored by: http://www.YourGetResponse.com

Notes From The Show:

- Marketing doesn't need to mean sleazy.

- Who do you love to buy from? Can you emulate them?

- Are you blocking yourself?

- Focus on helping, not on making $.

- Tell stories wherever possible.

- Give lots of value.

- Incorporate lots of content.

- Go hard when you need to.

- Treat people like your friends.

- Overdeliver.

Links and Resources Mentioned:

Getting out of a financial rut and creating a schedule that includes time for play - This is the podcast with Jordana Jaffe that I mentioned.

I spent $13.33 for 60,483 product views… (here’s how) - This is the Pinterest blog post I was referring to that I sent out in the middle of my promotion.

How to get quick results in business and in life - This is the blog post/podcast I mentioned where I had the hype-y sounding pin that I thought I justified well.

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