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838: How to Succeed on Social Media with Ross Clark

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Manage episode 301633315 series 2978375
Contenuto fornito da Steve Young. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Steve Young o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Today's guest is Ross Clark, the CEO and Co-Founder of Sanctuary, an innovative venture-backed start-up focusing on astrology and other mystical products and services.

Ross has spent his career at the cutting edge of digital media and technology, leading business development and strategy for the boldest names in the industry: NBCUniversal, Hearst, Snap and Condé Nast. In this span, he has brokered industry-first partnerships between established and emerging players.

In this interview you will discover:
- How a digital media and technology executive went into astrology
- How he's been able to give away so much free content and still monetize
- What metrics to focus on when just starting out
- The A/B test that made the biggest impact
- How to find success with social as a mobile company
- How to justify investing in social

Ross Clark is the CEO and Co-Founder of Sanctuary.

Show Mentions

- Fav app: TrueCoach
- Follow Sanctuary on Instagram

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

***************

Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
  continue reading

771 episodi

Artwork
iconCondividi
 
Manage episode 301633315 series 2978375
Contenuto fornito da Steve Young. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Steve Young o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Today's guest is Ross Clark, the CEO and Co-Founder of Sanctuary, an innovative venture-backed start-up focusing on astrology and other mystical products and services.

Ross has spent his career at the cutting edge of digital media and technology, leading business development and strategy for the boldest names in the industry: NBCUniversal, Hearst, Snap and Condé Nast. In this span, he has brokered industry-first partnerships between established and emerging players.

In this interview you will discover:
- How a digital media and technology executive went into astrology
- How he's been able to give away so much free content and still monetize
- What metrics to focus on when just starting out
- The A/B test that made the biggest impact
- How to find success with social as a mobile company
- How to justify investing in social

Ross Clark is the CEO and Co-Founder of Sanctuary.

Show Mentions

- Fav app: TrueCoach
- Follow Sanctuary on Instagram

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

***************

Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
  continue reading

771 episodi

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