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Chris Kneeland: Ramping Up Your Brand's Audience Engagement Game

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Manage episode 305208190 series 2918123
Contenuto fornito da Change Creator. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Change Creator o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

What does it take to create authentic engagement with your audience that drives true brand affinity? We connected with brand expert Chris Kneeland who is the founder of the agency, Cult, where they focus on creating organic brand engagement that turns everyday customers into brand advocates.

More About Chris

Chris Kneeland is the CEO of Cult Collective, one of North America’s premier engagement marketing firms. His overriding professional passion is helping brands accelerate growth by reimagining how they engage consumers and employees.

He’s committed to helping courageous brand leaders embrace proven marketing principles he’s discovered while working with the most iconic, “cult-like” brands on the planet.

Chris held marketing roles at the world headquarters of John Deere and The Home Depot. He was also formerly the Head of Retail Marketing at RAPP, Omnicom’s preeminent relationship marketing agency.

He co-founded Cult in 2010 and has consulted with Harley Davidson, Canadian Tire, Mark’s, Zappos, Best Buy, HEB Grocery Stores, Carter’s, Keurig, United Way and dozens of other brands. Throughout his career, he has lobbied for customer advocacy over acquisition, and brand engagement over entertainment. He helps clients by getting customers to buy more by buying in.

Want More?

Visit us at https://changecreator.com

Ready to Grow Your Brand Authority and Revenues?

Book a call to chat with Adam at https://studio.changecreator.com

  continue reading

230 episodi

Artwork
iconCondividi
 
Manage episode 305208190 series 2918123
Contenuto fornito da Change Creator. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Change Creator o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

What does it take to create authentic engagement with your audience that drives true brand affinity? We connected with brand expert Chris Kneeland who is the founder of the agency, Cult, where they focus on creating organic brand engagement that turns everyday customers into brand advocates.

More About Chris

Chris Kneeland is the CEO of Cult Collective, one of North America’s premier engagement marketing firms. His overriding professional passion is helping brands accelerate growth by reimagining how they engage consumers and employees.

He’s committed to helping courageous brand leaders embrace proven marketing principles he’s discovered while working with the most iconic, “cult-like” brands on the planet.

Chris held marketing roles at the world headquarters of John Deere and The Home Depot. He was also formerly the Head of Retail Marketing at RAPP, Omnicom’s preeminent relationship marketing agency.

He co-founded Cult in 2010 and has consulted with Harley Davidson, Canadian Tire, Mark’s, Zappos, Best Buy, HEB Grocery Stores, Carter’s, Keurig, United Way and dozens of other brands. Throughout his career, he has lobbied for customer advocacy over acquisition, and brand engagement over entertainment. He helps clients by getting customers to buy more by buying in.

Want More?

Visit us at https://changecreator.com

Ready to Grow Your Brand Authority and Revenues?

Book a call to chat with Adam at https://studio.changecreator.com

  continue reading

230 episodi

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