Personal Branding Is The Biggest Lie on The Internet | Marc Davison

Byron Lazine Audio Experience

Marc Davison, co-founder of 1000Watt, joins Byron Lazine to discuss how he got into real estate, his days at Inman, his unique and mind-blowing perspective on branding, and the future of media in real estate. VirtuDesk affords you the opportunity to focus on what you do best. Spend more time on revenue-earning activities and less time on things you can delegate. https://bit.ly/Virtudesk-BAM Subscribe to this channel: https://tinyurl.com/aatxhaka. Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn Check out Broke Agent Media: https://brokeagentmedia.com/ ---------------- Connect with Byron: Website: https://byronlazine.com Instagram: https://www.instagram.com/byronlazine TikTok: https://www.tiktok.com/@byronlazine ---------------- Connect with Marc Davison — LinkedIn: https://www.linkedin.com/in/1000watt/ Twitter: https://twitter.com/marcLdavison 1000Watt — Website: https://1000watt.net/ Instagram: https://www.instagram.com/1000watt_agency/ ---------------- Timestamps: 00:00-00:39 Intro 01:00 From artist management to real estate 09:15 Nobody in real estate was talking about the consumer experience 15:48 What was the whole journey with Inman? 19:10 What was the best tactical move? 23:00 What’s the future of media in real estate? 39:23 Why should/shouldn’t agents spend time on a personal brand? 46:28 Take the word personal out of it. 54:50 it is 20,000X harder to build and manage a personal brand 57:20 A brand is 10x more valuable than a personal brand