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03 Episode - Programming: 12 Stories That Tell About Your Camp
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Contenuto fornito da Camp Business Magazine. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Camp Business Magazine o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Using angles to get good media attention year-round
By Dan Shortridge
Camp leaders need to master the art of storytelling. Not just the campfire version—the marketing kind. Without stories, you can’t get good, consistent, local media coverage, which is vital to keeping a camp in the public eye and topmost in the mind of families.
Too many camps think about public relations as a tool for boosting enrollment in the spring. Here are 12 story ideas you can tap into to obtain strong local media coverage for a camp any time of the year—and the stories don’t require doing anything new, just running the camp.
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