Proof of Humanity: Engaging Real Web3 Users with Intract co-founder, Apurv Kaushal

Colors of Web3 & Entrepreneurship

In this 43th episode of Colors of Web3 and Entrepreneurship, Lam sits down with Apurv Kaushal, co-founder of Intract, to explore the innovative world of Web3 user acquisition and community growth. Apurv shares the journey of Intract, from its inception as a community analytics tool to its evolution into a cutting-edge questing platform. He delves into the challenges of acquiring real users in the Web3 space and how Intract's unique approach to proof of humanity is changing the game. Listeners will gain valuable insights into the importance of data-driven growth strategies, the power of community building, and the future of incentive distribution in the blockchain ecosystem. ⌛ Timestamps: 00:00:00 Episode trailer 00:00:31 Introduction to the show and main guest - Apurv Kaushal, co-founder of Intract 00:01:42 Apurv's background: EdTech and McKinsey 00:02:40 Apurv's first exposure to Web3 00:04:35 What Apurv Does for Fun 00:06:40 Founding story of Intract 00:10:46 How the Intract Platform works 00:14:10 Deep dive into Intract's Proof of Humanity 00:20:48 Intract's business model 00:23:15 How Intract's tailored solutions work for businesses 00:24:58 How Intract differes from other questing platforms 00:27:50 Intract's approach to customer support 00:30:57 Intract's traction and growth 00:33:54 Intract's upcoming AI product 00:36:26 The team behind Intract 00:38:00 Challenges facing Intract team 00:39:25 Intract's new telegram app 00:43:48 Apurv's predictions for the future of Web3 00:48:01 How to onboard 1 billion people into Web3 00:51:13 Apurv's advice for aspiring Web3 entrepreneurs 00:53:53 Where to follow Apurv and Intract 00:54:55 Episode outro and next episode preview Follow Apurv and his company: Intract Twitter/X: https://x.com/IntractCampaign Intract for business Twitter/X: https://x.com/intractbusiness Intract website: https://www.intract.io/ Apurv's Twitter/X: https://x.com/apurvkaushal Apurv's LinkedIn: https://www.linkedin.com/in/apurvkaushal/ Apurv's Warpcast: https://warpcast.com/apurvkaushal My social media: Twitter/X: ⁠https://www.twitter.com/LamWeb3⁠ LinkedIn: ⁠https://www.linkedin.com/in/lamweb3/⁠ Website: ⁠https://lamtrinh.xyz⁠ My latest article: https://lamweb3.substack.com/p/the-importance-of-decentralized-science If you enjoy this episode, please subscribe to stay updated on our upcoming episodes with industry experts and innovators in the Web3 and Entrepreneurship spaces. Thank you for listening!