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Transforming Traditional Rewards into Community-Driven Loyalty
Manage episode 417038283 series 3481684
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In this episode of our podcast, we sit down with Andy Hermo, the newly appointed Chief Operating Officer of iSeatz, to discuss the creative strides his company is making in digital commerce and loyalty technology. Andy highlights how iSeatz extends beyond typical travel offerings to include a variety of lifestyle rewards, enriching customer experiences and broadening opportunities for earning and redeeming loyalty points.
During our chat, Andy also shares insights from iSeatz’s latest membership survey. The data reveals significant differences between traditional loyalty programs and membership-based models, with an impressive level of engagement among members. We talk about how organizations across different sectors keep their members involved, with many reporting regular weekly engagement. Andy provides a thoughtful analysis on the challenges these organizations face and the potential opportunities for enhancing member loyalty, offering a clearer picture of the dynamics at play in customer engagement strategies.
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