The show that helps you maximize your wealth by turning complex financial situations into actionable advice. On Your Money. Your Mission., we answer the questions you’ve been asking about -- financial planning, investing, retirement and everything in between. Whether you’re navigating the complexities of the market or looking for the best ways to save or spend your money, tune in to hear from experienced financial advisors with JFG. Walk away from each episode with savvy tips and financial t ...
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
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A Pioneering Approach to Revolutionizing Consumer Insights with Steve Phillips of Zappi
Manage episode 399494474 series 2112138
Contenuto fornito da Sima Vasa. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Sima Vasa o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
On this episode, host Sima Vasa talks to Steve Phillips, Founder and CEO of Zappi, about pioneering automation and artificial intelligence in market research to enhance consumer insight efficiency and quality. Key Takeaways: (01:10) The origin of Zappi for efficient consumer insights. (02:22) Zappi’s evolution toward quality and meta analytics. (03:24) Strategy shifts addressing early challenges. (06:24) The transition to technology-driven solutions. (08:54) Their future as a SAS company with AI integration. (11:18) Managing innovation in a rapidly evolving industry. (13:32) Shifting to a data company for richer insights. (15:49) The future of primary research and consumer behavior understanding. (17:57) Broadening the definition of market research. Resources Mentioned: Zappi Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX
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continue reading
235 episodi
Manage episode 399494474 series 2112138
Contenuto fornito da Sima Vasa. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Sima Vasa o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
On this episode, host Sima Vasa talks to Steve Phillips, Founder and CEO of Zappi, about pioneering automation and artificial intelligence in market research to enhance consumer insight efficiency and quality. Key Takeaways: (01:10) The origin of Zappi for efficient consumer insights. (02:22) Zappi’s evolution toward quality and meta analytics. (03:24) Strategy shifts addressing early challenges. (06:24) The transition to technology-driven solutions. (08:54) Their future as a SAS company with AI integration. (11:18) Managing innovation in a rapidly evolving industry. (13:32) Shifting to a data company for richer insights. (15:49) The future of primary research and consumer behavior understanding. (17:57) Broadening the definition of market research. Resources Mentioned: Zappi Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX
…
continue reading
235 episodi
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