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Inside PR 554: Content Meets the Sound of Silence
Manage episode 303966097 series 2647
Have you noticed your brand is no longer getting the type of engagement on organic social media? How about ranking for search or interactions when you publish new content on your website or blog?
Perhaps the digital world has become even more pay-to-play and is expecting a higher price from organizations in order for them to achieve decent business results.
That’s what Gini Dietrich, Joe Thornley and I talk about on Inside PR. Our conversation is based on a post by digital thought-leader Rand Fishkind called, ‘The Incentives to Publish No Longer Reward the Web’s Creators‘.
TL;DR version: Your content marketing strategy needs a balanced and integrated approach.
Have a read, then have a listen and let us know what you think.
Subscribe to the Inside PR podcast
We’re trying to be wherever you want us to be. So, you can subscribe to Inside PR on the most popular podcast apps.
- Subscribe to Inside PR on Apple Podcasts
- Subscribe to Inside PR on Spotify
- Subscribe to Inside PR on Google Play
It’s your turn
We’d love to hear what you think and if you have any subjects you’d like us to cover in upcoming episodes.
Leave us a comment on the blog.
Send us an email or an audio comment to insideprcomments@gmail.com,
Connect with us on Twitter. We’re @inside_pr or connect directly with Gini Dietrich, Joseph Thornley, and Martin Waxman.
Please rate us on Apple Podcasts
We hope you like the podcast as much as we like making it for you. If you do, we have a favor to ask: If you like this podcast, please rate us on Apple Podcasts.
Thank you to the people behind Inside PR
Our producer is Jacob Waxman, a talented musician, producer, and recording engineer. Jacob produced the episode and is also the composer of our new theme music. Roger Dey is our announcer.
Inside PR by Joseph Thornley, Gini Dietrich, Martin Waxman is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
88 episodi
Manage episode 303966097 series 2647
Have you noticed your brand is no longer getting the type of engagement on organic social media? How about ranking for search or interactions when you publish new content on your website or blog?
Perhaps the digital world has become even more pay-to-play and is expecting a higher price from organizations in order for them to achieve decent business results.
That’s what Gini Dietrich, Joe Thornley and I talk about on Inside PR. Our conversation is based on a post by digital thought-leader Rand Fishkind called, ‘The Incentives to Publish No Longer Reward the Web’s Creators‘.
TL;DR version: Your content marketing strategy needs a balanced and integrated approach.
Have a read, then have a listen and let us know what you think.
Subscribe to the Inside PR podcast
We’re trying to be wherever you want us to be. So, you can subscribe to Inside PR on the most popular podcast apps.
- Subscribe to Inside PR on Apple Podcasts
- Subscribe to Inside PR on Spotify
- Subscribe to Inside PR on Google Play
It’s your turn
We’d love to hear what you think and if you have any subjects you’d like us to cover in upcoming episodes.
Leave us a comment on the blog.
Send us an email or an audio comment to insideprcomments@gmail.com,
Connect with us on Twitter. We’re @inside_pr or connect directly with Gini Dietrich, Joseph Thornley, and Martin Waxman.
Please rate us on Apple Podcasts
We hope you like the podcast as much as we like making it for you. If you do, we have a favor to ask: If you like this podcast, please rate us on Apple Podcasts.
Thank you to the people behind Inside PR
Our producer is Jacob Waxman, a talented musician, producer, and recording engineer. Jacob produced the episode and is also the composer of our new theme music. Roger Dey is our announcer.
Inside PR by Joseph Thornley, Gini Dietrich, Martin Waxman is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
88 episodi
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