))
Live from Sales HQ with Ron Nelson
Serie archiviate ("Feed non attivo" status)
When?
This feed was archived on December 27, 2024 18:05 (
Why? Feed non attivo status. I nostri server non sono riusciti a recuperare un feed valido per un periodo prolungato.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 423260259 series 3574228
Contenuto fornito da Vince Beese. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Vince Beese o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Join the live conversation with Ron Nelson and myself where we’ll discuss transitioning from Founder led sales to a repeatable / sustainable sales process.
Ron Nelson's Background: Ron Nelson, founder of R N Consulting, shared his experience in building and leading sales teams at various startups, including eyeContact, Adzerk, and Localize. He specializes in helping founders transition from founder-led sales to a scalable sales structure.
Founder-led Sales Challenges: Many founders lack sales experience and rely on passion, often leading to unstructured processes and difficulty distinguishing good leads from bad. Ron emphasized the importance of establishing a sales structure and defining lead qualifications.
Building a Repeatable Sales Process: Ron stressed using CRMs and other tools strategically, focusing on understanding the processes behind sales rather than getting caught up in the tools themselves. He recommends starting with simple processes, refining them over time, and aligning them with the buying process of prospects.
Transitioning from Founder to Sales Team: To scale beyond founder-led sales, Ron suggests creating a compelling story that resonates with the market and can be easily communicated by salespeople. He also discussed the importance of clear communication between founders and sales teams, as well as allowing the sales team to handle negotiations to maximize deal value.
Essential Sales KPIs: Ron advises focusing on key performance indicators like conversion rates at each stage of the pipeline and tracking meaningful conversations rather than just activity metrics. He also highlighted the importance of defining the ideal customer profile (ICP) and adjusting sales processes accordingly as the company grows and targets different types of customers.
20 episodi
Condividi
