Overcoming Pricing Fear - with guest Stacey Hagen

Live with The Pricing Lady, the Podcast

How can overcoming pricing fear transform your business and elevate your success?
In this episode of Live With The Pricing Lady, I'm joined by guest Stacy Hagen, a marketing and business coach from the Bay Area. We discussed the principles and strategies behind effective pricing for business sustainability. Our topics include managing pricing challenges, the impact of too-low prices, creating valuable offers, overcoming pricing fear, and understanding customers. Stacy shares insights on transitioning from life coaching to business coaching and offers actionable tips for setting initial prices, emphasizing the need to decouple self-worth from pricing. We also explore the significance of continuous improvement and flexibility in pricing strategies.
About the guest
Meet Stacey Hagen, MBA, CPC, a certified trauma-informed holistic business and marketing coach. She specializes in supporting purpose-driven coaches, healers, and wellness entrepreneurs. Stacey's approach is centered on helping her clients create businesses that are authentically aligned with who they are. By guiding them to share their gifts and serve their dream clients, Stacey empowers them to do more of what they love.
Her expertise and compassionate coaching style make her a valuable resource for those looking to overcome obstacles and achieve their business goals.
Join us in this enlightening episode as Stacey and I discuss overcoming pricing fear and much more. Discover practical strategies to price your products and services confidently and learn from real-life success stories. Don't miss this valuable conversation that can transform your approach to pricing and elevate your business!
What to Listen out for:

• 02:11 Stacey's Journey to Coaching
• 03:47 Challenges and Successes in Pricing
• 09:50 Understanding the Customer
• 17:14 Tips for Setting Your First Price
• 19:12 Final Thoughts and Resources

Episode Links:
Connect with Stacey:
Instagram: https://www.instagram.com/create_coaching/
Website: https://www.createcoachingconsulting.com/
Recommended book: "The Prosperous Coach"

Don't go yet. If you're enjoying the show please rate and review. It helps us spread the word to more people and ultimately get more small businesses on the path to sustainable profitability and business success. Thanks for Listening.
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Reach Out, Connect or Book a Call with Janene
Get started improving your business. Sometimes it’s difficult to know where to begin. I suggest you Download the the self assessment Pricing Scorecard (www.thepricinglady.com/pricing-scorecard). Get a view of what’s working and what’s not working when it comes to pricing in your business. Figure out where to start making improvements.
Get in touch with Janene. If you’ve got a question that needs answering, a challenge you’re facing or you have suggestions for future topics or guests, let me know. Contact Janene (https://thepricinglady.com/contact/)