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Navigating Client Relationships with Deena Emara
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In this episode of The Marketing Mindset Podcast, Colby and Charlie have an exciting conversation with Creative Director and dabbledee founder Deena Emara about the nuances of choosing between in-house and agency creative work, the complexities of resource management, and the importance of flexibility and consistency when deciding on creative solutions.
Deena outlines several red flags to watch out for when hiring agencies and provides helpful tips for building effective onboarding processes, drawing on her years of experience with brands like True Classic and Columbia Records.
Tune in to hear Deena share her insights into the challenges of hiring a project manager without experience in creative roles and discuss the importance of having a flexible yet structured approach to accommodating client requests without derailing the project.
Connect with Colby on LinkedIn: https://www.linkedin.com/in/colby-flood/
Learn about our marketing agency: https://www.brighterclick.com/
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