Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Episode[44]: filter, map, and reduce functions
Manage episode 282467149 series 2594505
Contenuto fornito da Nullplus.plus and Mohamed Luay , Ahmad Alfy. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Nullplus.plus and Mohamed Luay , Ahmad Alfy o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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67 episodi
Manage episode 282467149 series 2594505
Contenuto fornito da Nullplus.plus and Mohamed Luay , Ahmad Alfy. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Nullplus.plus and Mohamed Luay , Ahmad Alfy o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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1 Episode[60]: NLP, Chatbots, ChatGPT & Beyond 1:24:29
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Resources Stanford's CS224N: Natural Language Processing with Deep Learning [ Course Link , Youtube Lectures ] Wit.ai Dialogflow The bAbI project Key-Value Memory Networks for Directly Reading Documents Prolog Episode Picks: Alfy: Front End Happy Hour: Patents Microfrontend.dev Luay: The Diplomat

1 Episode[59]: Layoffs, ChatGPT, AI, ...etc 1:04:49
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Episode Picks: Alfy: HoN Revival - GitHub The Stack Overflow Podcast Luay: Huberman Lab Podcast
Episode Resources NX Technology Radar (Trail) Semaphore Podcast Episode: Monorepo and Micro-Frontends with Jonathan Creamer nx.dev NestJs Episode Picks: Alfy: 5K Player Luay: Storytel 3 months subscription Crash Landing on You

1 Episode[57]: Git Worktree & Git Submodules 1:08:15
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Jumia's tech meetup Mon, March 7, 6:00 PM - 10:00 PM. Registration Deadline - Feb, 24th Registration Form (Free) - Click Here Agenda: Sessions 1: @Bruno Aguiar on why Jumia built its own fine-tuned search solution, how it was built with scalability and adaptability in mind and what are the technologies powering it. Session 2: @José Santos on modern e-commerce, scaling the service offered to infinite numbers. Session 3: @Alexandre Longo on the path to immutable infrastructure and infrastructure as code. Episode Resources Linux Symbolic Links Git worktree docs Git stash save -u Using Git Submodules Effectively Why your company shouldn’t use Git submodules Git submodule docs Episode Picks: Alfy: neverworkintheory.org/ Luay: synthesis.is…
Resources Taking on Google and Facebook as a Solo Open-Source Founder with Evan You of Vue.js (podcast) Vue Mastery Episode Picks: Alfy: Mutant Year Zero [Steam] [Epic] Luay: Spendee App Making $12k by building products with Notion
The Brag Document Article Obviously Awsome Book (Parody) Nageeb El Ree7any Scene Basecamp Employee Handbook Episode Picks: Alfy: The Book Of Boba Fett Outline Luay: All of Us Dead

1 Episode[54]: Single Page Apps, Server Side Rendering & Static Site Generators 1:05:47
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Resources React To The Future With Isomorphic Apps . Jamstack . NextJs . NuxtJs . Gatsby . Grindsome . Episode Picks: Alfy: middle earth shadow of war Luay: Score Match

1 Episode[53]: Observability & Monitoring With Ahmad Magdy 1:10:02
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Resources Humio . Open Tracing . OpenTelemetry . Jaeger Tracing . PagerDuty . ELK . Grafana Loki . Datadog . Episode Picks: Magdy: The phoenix project Book . Reactistan Youtube Channel . Alfy: How to Get Started with Docker . Next.js: Using HTTP-Only Cookies for Secure Authentication Luay: Headspace guide to sleep .…

1 Episode[52]: Google summer of code with Hassan El Desouky 1:10:42
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Resources Google Summer Of Code My GSoC Experience Episode Picks: Hassan: Talk: The Wholesome Engineer - م احمد عصام من شركة ابل Retro Tech S2 Remelo - Remind me later Alfy: Horizon Zero Dawn™ Complete Edition Luay: Besohat بيسوهات - YouTube

1 Episode[51]: Career & Leadership chitchat With Eman 1:27:10
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Resources Automate The Boring Stuff with Python Episode Picks: Eman: Women at Work Podcast Designing Your Life Our Stories - حكاياتنا Podcast Alfy: Preemptive Pluralization is (Probably) Not Evil Luay: Child's Play

1 Episode[50][WIT]: Tech Women Program Taghreed & Hager 1:02:07
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Resources 00:00:00 ---> 00:10:00 Eligibility and Application — TechWomen iie: The Power of International Education 00:30:00 ---> 00:40:00 TechGirls – an Initiative of the U.S. Department of State Women Who Code Marj3.com Episode Picks: Taghreed: Reshma Saujani: Teach girls bravery, not perfection | TED Talk Lean In Book Hager: Chris Croft Training Film Gamed من غير مونتاج Beta3 Aflam - بتاع افلام Alfy: Frostpunk Game Luay: How It Should Have Ended…

1 Episode[49][WIT]: Working as an email developer with Nada Ibrahim 1:12:59
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Resources 00:20:00 ---> 00:30:00 Braze Email On Acid Litmus Reference By Nada Email Geeks Build an HTML template from scratch Episode Picks: Luay: Capitani Alfy: Middle Earth Nada: Hooverphonic Band

1 Episode[48]: The Feature Journey 1:13:23
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Resources Conventional Comments. Episode Picks: Luay: Behind Her Eyes. Alfy: The people X Oj Simpson .

1 Episode[47]: Mental Health with Ayyad 1:03:51
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Resources I had a black dog, his name was depression . How to live with a black dog . Episode Picks: Ayyad: Airlines Manager . Luay: Warrior . Alfy: CSS Annual survey Review .

1 Episode[46]: Technical Hiring With Aya Elgebeely 1:04:55
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Resources The Facebook post that we made the episode after Episode Picks: Aya: Gary Vee Luay: Threader App Alfy: Implementing Effective Code Reviews: How to Build and Maintain Clean Code
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