Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
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How to Choose the Best Social Media Platforms for Your Business
Manage episode 430107581 series 3568897
Are you trying to show up in all the places on social media?
Chances are, if that’s you, you’re probably a bit overwhelmed.
Whether you're managing social media by yourself or seeking a strategic social media partner, this episode breaks down the fundamentals.
We’re helping you align your social media presence with your business goals, from understanding your audience to aligning with business objectives, we’re chatting about the who, where, why, and how to all the platforms.
We’re chatting about the platforms, their specific advantages and user demographics with an emphasis on understanding your audience and aligning social media use with business goals.
You also get actionable tips and insights for optimizing your social media strategy as well as content types, engagement strategies, and the impact of keywords on each platform.
Tune in for expert advice and stay ahead in the ever-evolving world of social media marketing.
Key resources like Instagram Reels tips and Heidi's hook tip sheet are linked in the show notes.
Episode Highlights:
- Understanding the importance of choosing the right social media platform for your business.
- Insights into the target demographics and strengths of Facebook, Instagram, LinkedIn, Twitter (X), TikTok, Pinterest, and Threads.
- Tips for optimizing your social media strategy based on your audience and business goals.
- The significance of keywords in social media content for better searchability.
- Resources and tools for effective social media management and content creation.
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Resources
Drop a question or a review! We love getting feedback from our listeners!
Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
Facebook - https://www.facebook.com/HeidiSchmidtCreative/
LinkedIn - https://www.linkedin.com/in/legallyheidi/
Email - Heidi@heidijschmidt.com
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