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The Built Environment Marketing Show: marketing strategies and tactics for architects and engineers
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EP 58 - Growing and marketing your profile online with Chris Simmons
Manage episode 381028073 series 2941560
Contenuto fornito da Ayo Abbas, Marketing Consultant, Ayo Abbas, and Marketing Consultant. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Ayo Abbas, Marketing Consultant, Ayo Abbas, and Marketing Consultant o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Welcome to the new season of The Built Environment Marketing show hosted by me, Ayo Abbas from Abbas Marketing.
In this episode, I interview Chris Simmons, an architect, illustrator and educator who has grown a large Instagram following. Chris is an associate director at architecture practice Squire and Partners, mentors young architects through his Architects INstruction Community, runs sketching schools and has a newsletter about wellbeing. Basically, he's busy, busy busy!!
I connected with Chris Simmons online via LinkedIn during one of the lockdowns and have been impressed and following his content ever since. He shares a wealth of knowledge about working in architecture, drawing and sketching as well as creating brilliantly engaging video content. If you've not done so already - it's well worth checking out Chris' Instagram and LinkedIn profile for inspo.
In this episode we talk about
- how Chris uses video content and sketching to engage audiences including hhis process for scripting and editing high-quality content
- how he balances his full time job and side projects
- the disconnect between architecture education and realities of practice,
- the importance of reaching beyond the industry to explain architecture's value to the public.
- why more architects should embrace marketing to communicate their skills
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About the show
The Built Environment Marketing Show is a podcast for architects, engineers and marketers who want to do better marketing make sure you check out our sizable back catolgue of interviews and solo episodes if you're facing a marketing challenge.
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