Episode 6: The DNA of Marketing and Health Innovation with Joe Dee

The DNA of Things with Dr. Jeremy Koenig

In this episode, Dr. Koenig discusses deeply with Joe Dee, CEO of Gene Worldwide, a company at the forefront of integrating health into major brands like Apple's core operations and strategies. This conversation delves into the transformative approach of Gene Worldwide in emphasizing health as a core societal value rather than a mere industrial sector. Joe Dee shares his journey from starting in a digital marketing internship to pioneering health-focused marketing strategies amid personal challenges. The episode further explores the future impact of AI on marketing and society, underscoring the imperative of aligning technological advancement with ethical progress. Joe's insights illustrate the role of brands in prioritizing health and well-being, highlighting the vision of making healthcare a dominant societal force and his aim to infuse a value-based, preventative perspective into the healthcare industry.

Episode Highlights:

• Guest Spotlight: Joe Dee's Journey into Health Tech Marketing
• The Intersection of Health, Technology, and Marketing
• The Role of Marketing Leadership in Health Tech Success
• Evolving Healthcare: From Executive Health to Universal Well-being
• The Future of Health: Technology, Access, and Quality of Life
• Addressing Health Disparities and the Path Forward
• Exploring Complex Social Issues Through Brand Engagement
• Redefining Finance with Wellbeing in Mind
• The Future of Healthcare: Access and Quality of Life
• AI's Role in Marketing and Beyond: Opportunities and Challenges
• Ethical Considerations and the Future of AI
• Marketing in the Age of AI: Navigating Client Expectations
• The Profound Impact of AI on Society and Security
• The Essence of Marketing: Finding Truth and Creating Value

Links:
https://geneworldwide.com/
https://www.drjeremykoenig.com/
https://www.instagram.com/drjeremykoenig/
https://www.youtube.com/@drjeremykoenig