Ep 15 SEO for E-Commerce Businesses with Pat Ahern - Partner & Growth Strategist at Intergrowth, Avid Rock Climber, Ex-Pat
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Search engine optimization (SEO) is integral to the success of any e-commerce business. It can be an overwhelming topic due to the numerous ways SEO can be implemented. Whether you want to tackle it yourself or hire an agency to do it for you, the information in this episode will be insightful.
In this episode, Ramin Ramhormozi and Pat Ahern discuss SEO, keyword research, and technical SEO. They also discuss the various forms of content that SEO can be integrated into, link-building tips, and the future of the freelance economy.
Topics Include:
- Running a U.S. business from abroad
- Problem solving and strategy
- Search engine optimization (SEO)
- Keyword research
- Technical SEO
- Schema markup
- Bot training
- Content marketing
- Paid per click advertising (PPC)
- Awareness content
- Sales-centric content
- SMS & email marketing
- Link-building
- Short-form vs. long-form content
- Co-marketing opportunities
- Video SEO
- The freelance economy
- And other topics...
Pat Ahern is a partner and growth strategist at Intergrowth. He breaks down SEO/content marketing concepts and strategies into laypeople’s terms to show you how to grow your business. Outside of work, Pat spends his time rock climbing, traveling, and enjoying the best IPAs he can get his hands on.
Resources Mentioned:
- LinkedIn: https://www.linkedin.com/in/pahern/
- Intergrowth: inter-growth.co
- Email: Pat@inter-growth.co
- Twitter: https://mobile.twitter.com/patahern1
- Billo: https://billo.app/
- HARO: https://www.helpareporter.com/
- Simple Link Building Techniques: https://inter-growth.co/content-marketing/simple-link-building-techniques/
- Content Marketing Playbook: https://inter-growth.co/content-marketing/playbook/
- Dual Purpose Content: https://inter-growth.co/content-marketing/dual-purpose-content/
- Calendly: https://calendly.com/patahern/consultation-call-sku
- Digital Minimalism: https://www.calnewport.com/books/digital-minimalism/
- Ahrefs: https://ahrefs.com/
- Semrush: https://www.semrush.com/
- Arvid Nordquist: https://www.arvidnordquist.com/
- Soundcloud: https://soundcloud.com/
- Wealthfront: https://www.wealthfront.com/
- Robinhood: https://robinhood.com/
- Mobass Music: https://soundcloud.com/mobass
- Bulletproof: https://www.bulletproof.com/
Be sure to check out episode 14 Financials with Matthew May- Founder & VP of Marketing at Acuity, Owner of 11 Chickens.
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