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Unlocking the Secrets to Effective Direct Mail Fundraising
Manage episode 378111638 series 3394096
Contenuto fornito da Tim Barnes and Nathan Ruby, Tim Barnes, and Nathan Ruby. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Tim Barnes and Nathan Ruby, Tim Barnes, and Nathan Ruby o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Ready to crack the code of direct mail fundraising? Appeal letters are a crucial tool for nonprofit organizations to engage donors and raise funds. But in a busy, media-saturated world, it can be a challenge to grab the attention of current and potential donors.
Today's episode is part one of a two-part series focused on the secrets of grabbing the attention of donors through direct mail. On this episode, Tim and Nathan discuss the first four of nine actions to take when using Direct Mail:
- Start with a Thank You
- Tell a Compelling Story
- Personalize the Letter's Approach
- Highlight the Urgency
To sign up for the Fundraising Fundamentals workshop mentioned on this episode, click here.
Support the show
The Hosts of The Practice of NonProfit Leadership:
Tim Barnes serves as the Executive Vice President of International Association for Refugees (IAFR)
Nathan Ruby serves as the Executive Director of Friends of the Children of Haiti (FOTCOH)
They can be reached at info@practicenpleader.com
All opinions and views expressed by the hosts are their own and do not necessarily represent those of their respective organizations.
Capitoli
1. Improve Direct Mail Fundraising for Nonprofits (00:00:00)
2. Mastering Direct Mail Fundraising Tips (00:14:37)
3. Effective Fundraising Strategies (00:20:15)
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