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The North Face & The State Of Outdoor Brand Messaging
Manage episode 440251483 series 3416878
Contenuto fornito da Colin True - outdoor industry journalist. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Colin True - outdoor industry journalist o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin opens the show by talking about the new brand video from The North Face and what the messaging from outdoor brands should be in 2024 (00:55).
Then Colin & Producer Dave talk about the latest stores to open under the banner of Gearhead Outfitters (22:23), a prediction for the future of Public Lands (26:52) and the rumor that Interbike may be making a comeback (28:33). They wrap things up with their Parting Shots (29:25).
Here's the link to the video that Colin mentions and Producer Dave worked on: Colors.
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