SBM 117: What Will Always Win is Strategy with Dan Kuschell

The Smart Brand Marketing Podcast: Online Business | Content Marketing | SEO | Sales | Lifestyle Design

Today’s Guest

In this episode you will learn about how we should all focus on strategy instead of tactics. Dan goes over a lot of the common truths that we’ve learned over the years and debunks them. It’s a very intense episode.

Dan Kuschell is an expert in helping companies gain more sales.

This is the 117th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

If you have a negative association with sales you will never be very successful at it.

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TOPICS DISCUSSED

• Growing exponentially
• 80/20 of what you’re teaching and what makes the difference
• Asking better questions
• Debunking of old methods
• Find a hungry market
• How to create an irresistable offer
• Zero correlation between being good and being paid
• Trust and respect
• Why I don’t like authenticity

RESOURCES

• Dan Kuschell

DAN IN ACTION

THANK YOU FOR LISTENING!

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