EP45: Women Don't Support Women Sports

The Sportsclusive Podcast

In this premiere episode, your host Kenneth “Tiberius” Clark recaps 2024 sports highlights, including the Chiefs' second straight Super Bowl win, the Celtics' NBA championship, and the surge in WNBA viewership.

Kenneth reflects on the historic NFL Draft and major UFC fights while analyzing the evolution of women’s sports. He emphasizes the WNBA’s leap in popularity, driven by stars like Caitlin Clark and Angel Reese, but poses a challenging question: Why aren’t more women supporting female athletes? He also calls for deeper female engagement in sports and explores how women's influence could reshape the industry. Tune in.

KEY POINTS:

- Lack of female fan support hinders women's sports growth

- Pay disparities for top female athletes

- WNBA faces marketing challenges, but new talent offers hope

- Male celebrities are more vocal advocates for women's sports

- Women's consumer power could drive sports growth if leveraged

- The primary challenge of women's disinterest in sports

- How to make women start in women's sports?

QUOTABLES:

"Women don't support women's sports, or at least not how they should." — Kenneth “Tiberius” Clark

"Women — they're an enigma. We still haven't figured out what women really want to get behind when it comes to sports, but what we do know is that if women want to support something, if they want to take: they've taken in fashion, small businesses — and they've made them big."

— Kenneth “Tiberius” Clark

RESOURCES:

Follow Kenneth on social media!

IG - @tiberius519

The Sportsclusive Podcast is edited by EPYC Media Network