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Critical Pillars to Drive Demand for Your Product
Manage episode 187335120 series 1384539
Contenuto fornito da Top 3 For Tech Marketers Podcast. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Top 3 For Tech Marketers Podcast o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Shawn McKee is the head of marketing at WebPT, where his responsibilities include positioning WebPT as an innovator and thought leader in the healthcare technology industry as well as driving company growth through demand generation, member marketing and advocacy initiatives.
Shawn joins host Renee to share his Top 3 Critical Pillars to Drive Demand for Your Product, including creating awareness with top of funnel content, building trust to drive engagement, and knowing your numbers to track metrics.
“I think it's about building your story and the narrative at the top of the funnel that focuses on the needs of your prospects,” Shawn said. “It’s about what they want, what they need and how you're solving those problems for them.”
34 episodi
Condividi
Manage episode 187335120 series 1384539
Contenuto fornito da Top 3 For Tech Marketers Podcast. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Top 3 For Tech Marketers Podcast o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Shawn McKee is the head of marketing at WebPT, where his responsibilities include positioning WebPT as an innovator and thought leader in the healthcare technology industry as well as driving company growth through demand generation, member marketing and advocacy initiatives.
Shawn joins host Renee to share his Top 3 Critical Pillars to Drive Demand for Your Product, including creating awareness with top of funnel content, building trust to drive engagement, and knowing your numbers to track metrics.
“I think it's about building your story and the narrative at the top of the funnel that focuses on the needs of your prospects,” Shawn said. “It’s about what they want, what they need and how you're solving those problems for them.”
34 episodi
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Simile a Top 3 For Tech Marketers Podcast
Listen to articles handpicked by our editors, and stay updated on top technology news from TechCrunch.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
The Autoblog Podcast is one of the oldest and most-listened to automotive podcasts anywhere. The show features a rotating panel of editors and guests hosted by Editor-in-Chief Greg Migliore. The gloves come off and the lively discussion has everything from the most important news of the week to the best and worst cars we're driving. The show traditionally wraps with the popular Spend My Money segment. With nearly 700 episodes, the podcast is a must-listen for automotive enthusiasts everywhere.
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
We're no longer publishing new episodes of this podcast, but check out our podcast Consider This, where we help you make sense of a major news story and what it means to you six days a week.
…
continue reading
Podcast by Mark Phoenix and Ben Hutchings
…
continue reading
This is the audio podcast version of Troy Hunt's weekly update video published here: https://www.troyhunt.com/tag/weekly-update/
…
continue reading
Stefan James from Project Life Mastery reveals the best strategies to mastering and living life fully; everything from how to be motivated, secrets to success, how to make money online, investing, how to change your beliefs and mindset, being healthy and physically fit, being happy and productive, cultivating relationships, spirituality, and much more! This podcast contains Stefan's best strategies and principles that he's shared in-depth on his popular YouTube channel, that has now helped m ...
…
continue reading
Player FM - App Podcast
Vai offline con l'app Player FM !
Vai offline con l'app Player FM !
