Top 3 CMOs Need To Know About Successful Influencer Marketing Top 3 For Tech Marketers podcast

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Top 3 CMOs Need to Know About Successful Influencer Marketing

5y ago 27:54

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MP3•Pagina principale dell'episodio

Contenuto fornito da Top 3 For Tech Marketers Podcast. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Top 3 For Tech Marketers Podcast o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Lee Odden is the CEO and co-founder of TopRank Marketing and a globally recognized expert on digital marketing. His role at Top Rank involves developing new marketing offerings, consulting on strategy and advancing thought leadership on content marketing, influencer marketing, social media marketing, SEO, and a holistic view of customer-centric digital marketing.

Renee Yeager was thrilled to welcome Lee to share his Top 3 Things CMOs Need to Know About Successful Influencer Marketing. They discuss how partnerships should begin with specific topic and goals in mind, as well as how to pick the right engagement model. Lee also breaks down ways to measure for effectiveness, including inputs, outputs and outcomes.

… continue reading

34 episodi

#Tech #Business #Marketing #Technologymarketing #Podcasting Education #3 For Tech Marketers

Artwork

Top 3 CMOs Need to Know About Successful Influencer Marketing

Top 3 For Tech Marketers Podcast

published 5y ago

Condividi

MP3•Pagina principale dell'episodio

Contenuto fornito da Top 3 For Tech Marketers Podcast. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Top 3 For Tech Marketers Podcast o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Lee Odden is the CEO and co-founder of TopRank Marketing and a globally recognized expert on digital marketing. His role at Top Rank involves developing new marketing offerings, consulting on strategy and advancing thought leadership on content marketing, influencer marketing, social media marketing, SEO, and a holistic view of customer-centric digital marketing.

Renee Yeager was thrilled to welcome Lee to share his Top 3 Things CMOs Need to Know About Successful Influencer Marketing. They discuss how partnerships should begin with specific topic and goals in mind, as well as how to pick the right engagement model. Lee also breaks down ways to measure for effectiveness, including inputs, outputs and outcomes.

… continue reading

34 episodi

#Tech #Business #Marketing #Technologymarketing #Podcasting Education #3 For Tech Marketers

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