Using Data-Driven Content to Serve Customers ft. Nikola Mijic (Founder, Matik)

Unchurned - The No. 1 podcast for Customer Success

In this unchurned conversation, Nikola Mijic, the Founder of Matik joins Josh Schachter. Both of them dive into how Nikola got into the world of CS, and his experience working at LinkedIn and also discuss:

0:00 - Meet Nick & how health scores help predict customer churn risk

7:00 - Working at LinkedIn inspired Nick's startup journey

13:03 - Nick's experience as an immigrant

17:45 - The role of core values in guiding operations and solving conflicts

23:10 - Finding early customers who understand the startup mentality

26:00 - Using data-driven content can enable scaling

#updateai #customersuccess #saas #business

👉 Follow the podcast

Youtube: ⁠https://youtu.be/JprAz-o-dWk⁠

Apple Podcast: ⁠https://apple.co/3dfWXmD⁠

Spotify: ⁠https://spoti.fi/3KD3Ehl⁠

👉 Connect with the guest

Nikola Mijic: https://www.linkedin.com/in/nikola-mijic-9012201b/

👉 Connect with hosts

Jon Johnson: ⁠https://www.linkedin.com/in/jonwilliamjohnson/⁠

Kristi Faltorusso: ⁠https://www.linkedin.com/in/kristiserrano/⁠

Josh Schachter: ⁠https://www.linkedin.com/in/jschachter/⁠

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Unchurned is presented by UpdateAI

About UpdateAI

At UpdateAI our mission is to empower CS teams to build great customer relationships. We work with early & growth-stage B2B SaaS companies to help them scale CS outcomes. Everything we do is devoted to removing the overwhelm of back-to-back customer meetings so that CSMs can focus on the bigger picture: building relationships.