Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Manage episode 430521492 series 3573093
Contenuto fornito da Whimsically Wicked: A Reading Duet. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Whimsically Wicked: A Reading Duet o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this weeks episode, Haylee embarks on a new type of romance... College Hockey. Watch as we discuss all the books we're excited about this summer and talk about some choice places to... you know.
23 episodi
CondividiManage episode 430521492 series 3573093
Contenuto fornito da Whimsically Wicked: A Reading Duet. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Whimsically Wicked: A Reading Duet o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this weeks episode, Haylee embarks on a new type of romance... College Hockey. Watch as we discuss all the books we're excited about this summer and talk about some choice places to... you know.
23 episodi
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Whimsically Wicked: A Reading Duet
1 Unhinged Recap of Zodiac Academy #2.1: Ruthless Fae 2:37:53
2:37:53 
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoHaylee takes us through the first half of the second Zodiac Academy book, Ruthless Fae.
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Whimsically Wicked: A Reading Duet
1 Harry Potter Fan Fiction: Rare 'Ships' 1:32:56
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoWant to dive into the world of Harry Potter fan fiction with a little bit of a twist? Step past Drarry and Dramione with us into the world of Harry Potter rare ships. Fanfiction Links Let's try Again - DayDreamer315 https://archiveofourown.org/works/14469255/chapters/33426591 You're All I Have - NinjaPandaScholar https://archiveofourown.org/works/37475038/chapters/93522769 Touched by Death - NicoDiAngelolover7 https://archiveofourown.org/works/16026104/chapters/37403009 All Hail the Dark Lord, Or Something Idiotic Like That - NinjaPandaScholar https://archiveofourown.org/works/44582866/chapters/112146766 Elysium's Sanctuary - Isalise https://archiveofourown.org/works/58236139/chapters/148296808…
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Whimsically Wicked: A Reading Duet
1 A Big Romance Release Episode 1:23:20
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoWe read and discuss three big releases from the month of February; The Charlie Method by Elle Kennedy (third book in the Campus Diaries series), Scythe and Sparrow by Brynne Weaver (third book in the Ruinous Trilogy) and Deep End by Ali Hazelwood.
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Whimsically Wicked: A Reading Duet
1 A Full Recap of Zodiac Academy #1 3:12:31
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoPicture sources: https://www.instagram.com/adamszkiart/ Can also be found on character wiki pages here! https://zabooks.fandom.com/wiki/Zodiac_Academy_Wiki
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Whimsically Wicked: A Reading Duet
1 Is Quicksilver better than Fourth Wing??? 1:13:21
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1 What Happened with Onyx Storm? 1:37:43
1:37:43 Riproduci in seguito Riproduci in seguito Liste Like Like aggiunto1:37:43
Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoAn unhinged recap of Onyx Storm, the good, the bad and what's next
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Whimsically Wicked: A Reading Duet
1 Harry Potter FanFiction: An Intervention 1:08:39
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoHaylee brings up a very serious intervention talk for Daria after she reads 45 Harry Potter fan fictions over the span of 2 months. Listen to find out if it works..
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1 Who Approved this Twilight Fan Fiction for Publishing!? 1:28:28
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiunto0-37 minutes: Venom: The Last Dance... Who approved it? Rings of Power.... Why did you even try? 37 minutes and on: And Twilight Fan Fiction called "Edward Wallbanger"... getting turned into a whole published book... THEN A MOVIE. Send help.
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Whimsically Wicked: A Reading Duet
1 We Read Halloween Smut So You Don't Have To 1:12:55
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoSpooky Season is Daria's prime season and Haylee's most feared season... Join us as we cringe, argue and rank our favourite(?) Halloween romance reads.
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1 Manacled: Why Senlinyu is a GENIUS 1:30:23
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoSenlinyu's fan fiction Manacled took the internet by STORM. A dystopian Harry Potter fan fiction crosses over with The Handmaid's Tale. Hurry up and get reading because it's getting taken down in December to prepare for her PUBLISHED book deal coming in 2025, Alchemised.
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Whimsically Wicked: A Reading Duet
something painful
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Whimsically Wicked: A Reading Duet
1 Get Swapped with Fantasy of Frost 1:08:54
1:08:54 Riproduci in seguito Riproduci in seguito Liste Like Like aggiunto1:08:54
Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoOn this episode, Daria recommended Haylee read the first book in one of her favourite YA Fantasy series. We talk about what makes a good YA fantasy novel, our favourite tropes and how we feel about certain representation in books for teenagers.
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Whimsically Wicked: A Reading Duet
1 'It Ends With Us': The Book, The Movie, and Everything in Between 1:09:55
1:09:55 Riproduci in seguito Riproduci in seguito Liste Like Like aggiunto1:09:55
Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoWe read and watched the sensational 'It Ends With Us'. Taking the world by storm through its controversial novel, into a movie that spiralled into cast drama (which we discussed here: https://open.spotify.com/show/5lVMOVRnyyTgoAfkxMISIk ), we share our thoughts on it all. Thanks for joining us on this wild ride. If you or someone you know is experiencing domestic violence: Canada: Canadian Hotlines: https://www.canada.ca/en/public-health/services/health-promotion/stop-family-violence/services.html Shelter Safe: Sheltersafe.ca provides information and a clickable map to help connect women and their children across Canada with the nearest shelter for safety and support. iHealApp: https://ihealapp.ca/ A free, private and secure app to help Canadian women who have experienced abuse from a current or past partner to find personalized ways to stay safe and be well. Kids Help Phone: https://kidshelpphone.ca/ Call 1-800-668-6868 (toll-free) or text CONNECT to 686868. Available 24 hours a day to anyone in Canada aged 5 to 29 who wants confidential and anonymous care from trained responders. Hope for Wellness 24/7 Help Line: Call 1-855-242-3310 (toll-free) or connect to the online Hope for Wellness chat. Services are available: - to all Indigenous people across Canada who need immediate emotional support, crisis intervention or referrals to community-based services - experienced and culturally sensitive help line counsellors can help if you want to talk in English and French and, on request, in Cree, Ojibway and Inuktitut Canadian Network Prevention of Elder Abuse (CNPEA): https://cnpea.ca/en/what-is-elder-abuse/get-help CNPEA’s web site features information and links to resources to get help if you or someone you know is experiencing abuse or neglect as an older adult. United States of America: No More: https://www.nomore.org/ National Domestic Violence Hotline: https://www.acf.hhs.gov/fysb/programs/family-violence-prevention-services/programs/ndvh The Hotline can be accessed via the nationwide number 1−800−799−SAFE(7233) or TTY 1−800−787−3224 or (206) 518-9361 (Video Phone Only for Deaf Callers). The Hotline provides service referrals to agencies in all 50 states, Puerto Rico, Guam and the U.S. Virgin Islands. Live Your Dream: liveyourdream.org For crisis and counseling services, call the National Domestic Violence Hotline at 1-800-799-7233 or TTY 1-800-787-3224. Strong Hearts Helpline: https://strongheartshelpline.org/ 1-844-7NATIVE (762-8483). StrongHearts Native Helpline is a 24/7 safe, confidential and anonymous domestic and sexual violence helpline for Native Americans and Alaska Natives, offering culturally-appropriate support and advocacy. National Centre for Victims of Crime: https://victimconnect.org/ 855-4-VICTIM (855-484-2846) VictimConnect Resource Center (VCRC) is a weekday phone, chat, and text-based referral helpline operated by the National Center for Victims of Crime. Services are available for all victims of crime in the United States and its territories. Visitors to the hotline receive strength-based and trauma-informed services and referrals in over 200 languages. Australia: 1800RESPECT: is the national domestic, family and sexual violence counselling, information and support service. Call 1800 737 732, text 0458 737 732, chat online or video call via our website. https://www.servicesaustralia.gov.au/help-from-other-places-for-family-and-domestic-violence?context=60033…
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Whimsically Wicked: A Reading Duet
If you or someone you know is experiencing domestic violence: Canada: Canadian Hotlines: https://www.canada.ca/en/public-health/services/health-promotion/stop-family-violence/services.html Shelter Safe: Sheltersafe.ca provides information and a clickable map to help connect women and their children across Canada with the nearest shelter for safety and support. iHealApp: https://ihealapp.ca/ A free, private and secure app to help Canadian women who have experienced abuse from a current or past partner to find personalized ways to stay safe and be well. Kids Help Phone: https://kidshelpphone.ca/ Call 1-800-668-6868 (toll-free) or text CONNECT to 686868. Available 24 hours a day to anyone in Canada aged 5 to 29 who wants confidential and anonymous care from trained responders. Hope for Wellness 24/7 Help Line: Call 1-855-242-3310 (toll-free) or connect to the online Hope for Wellness chat. Services are available: - to all Indigenous people across Canada who need immediate emotional support, crisis intervention or referrals to community-based services - experienced and culturally sensitive help line counsellors can help if you want to talk in English and French and, on request, in Cree, Ojibway and Inuktitut Canadian Network for the Prevention of Elder Abuse (CNPEA): https://cnpea.ca/en/what-is-elder-abuse/get-help CNPEA’s web site features information and links to resources to get help if you or someone you know is experiencing abuse or neglect as an older adult. United States of America: No More: https://www.nomore.org/ National Domestic Violence Hotline: https://www.acf.hhs.gov/fysb/programs/family-violence-prevention-services/programs/ndvh The Hotline can be accessed via the nationwide number 1−800−799−SAFE(7233) or TTY 1−800−787−3224 or (206) 518-9361 (Video Phone Only for Deaf Callers). The Hotline provides service referrals to agencies in all 50 states, Puerto Rico, Guam and the U.S. Virgin Islands. Live Your Dream: liveyourdream.org For crisis and counseling services, call the National Domestic Violence Hotline at 1-800-799-7233 or TTY 1-800-787-3224. Strong Hearts Helpline: https://strongheartshelpline.org/ 1-844-7NATIVE (762-8483). StrongHearts Native Helpline is a 24/7 safe, confidential and anonymous domestic and sexual violence helpline for Native Americans and Alaska Natives, offering culturally-appropriate support and advocacy. National Centre for Victims of Crime: https://victimconnect.org/ 855-4-VICTIM (855-484-2846) VictimConnect Resource Center (VCRC) is a weekday phone, chat, and text-based referral helpline operated by the National Center for Victims of Crime. Services are available for all victims of crime in the United States and its territories. Visitors to the hotline receive strength-based and trauma-informed services and referrals in over 200 languages. Australia: 1800RESPECT: is the national domestic, family and sexual violence counselling, information and support service. Call 1800 737 732, text 0458 737 732, chat online or video call via our website. https://www.servicesaustralia.gov.au/help-from-other-places-for-family-and-domestic-violence?context=60033…
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Whimsically Wicked: A Reading Duet
1 Get Swapped with The Invisible Life of Addie LaRue 1:01:19
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoOn this weeks episode, Daria read The Invisible Life of Addie Larue (finally...) and we talked about how ridiculous some of these DEALS were, what we DNF and had some follow-up on the Mortal Instruments.
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