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The Art of Product Marketing
Manage episode 361158048 series 3458108
Find out why product marketers are essential to organizations — big and small.
On this episode of The Best Careers You Never Knew Existed, discover why companies are searching for talent to craft compelling product marketing messages — and keep customers coming back. You’ll learn why product marketers are crucial when it comes to championing the customer’s voice, conducting market research and storytelling. Award-winning marketer, Vicki Laszlo, joins the conversation to share advice from her experience working with world-class brands including Starbucks and Twitter.
Credits:
- Executive Producer and Host: Lora Bucsis
- Co-Host: Zac Novak
- Producer and Creative Director: Terran Anthony Allen
- Technical Producer: Jenna Smith
- Senior Marketing Strategist: James Boon
- Podcast Consultant: Roger Kingkade
- Voice Over: Beesley
Funding Partners:
The Province of Alberta is working in partnership with the Government of Canada to provide employment support programs and services.
Want to stand out in a crowded job market?
Advance your career and become one in a million with SAIT's expert instructors, industry connections and career support at
SAIT Continuing Education and Professional Studies.
19 episodi
Manage episode 361158048 series 3458108
Find out why product marketers are essential to organizations — big and small.
On this episode of The Best Careers You Never Knew Existed, discover why companies are searching for talent to craft compelling product marketing messages — and keep customers coming back. You’ll learn why product marketers are crucial when it comes to championing the customer’s voice, conducting market research and storytelling. Award-winning marketer, Vicki Laszlo, joins the conversation to share advice from her experience working with world-class brands including Starbucks and Twitter.
Credits:
- Executive Producer and Host: Lora Bucsis
- Co-Host: Zac Novak
- Producer and Creative Director: Terran Anthony Allen
- Technical Producer: Jenna Smith
- Senior Marketing Strategist: James Boon
- Podcast Consultant: Roger Kingkade
- Voice Over: Beesley
Funding Partners:
The Province of Alberta is working in partnership with the Government of Canada to provide employment support programs and services.
Want to stand out in a crowded job market?
Advance your career and become one in a million with SAIT's expert instructors, industry connections and career support at
SAIT Continuing Education and Professional Studies.
19 episodi
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